[News Script: Bus] Page: 1 of 4
2 p. ; 28 cm.View a full description of this script.
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BUS - I
1:08
The make believe dime in the make-believe piggy bank
is a little gimmickry to publicize a new kind of bus
service in downtown Dallas. acutally, it's the same
bus and the same service, but now it costs less --
15-cents instead of The idea, of course, is
to pep up the patronage on the downtown busses.
Today's notice includes a free ride for reporters,
board erchants
transit officials, downtown hIw' and a
number of secretaries from around the downtown area.GUY WITH MIKE
4. J. Wverton-junior of the Central Business District
Association, drops in 15-cents, jus a selling
point, and only then finds that there is no way for
him to get a refund. The girls, by the way, were
first expected to spread out in the downtown area and
hand out promotional material on the new service. But
the rain threatened to undo them and all climbed onw r
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WBAP-TV (Television station : Fort Worth, Tex.). [News Script: Bus], script, September 4, 1968; (https://texashistory.unt.edu/ark:/67531/metadc1038022/m1/1/: accessed July 17, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting UNT Libraries Special Collections.