The Mercedes Enterprise (Mercedes, Tex.), Vol. 47, No. 33, Ed. 1 Thursday, August 16, 1962 Page: 1 of 8
eight pages : ill. ; page 23 x 19 in. Scanned from physical pages.View a full description of this newspaper.
Extracted Text
The following text was automatically extracted from the image on this page using optical character recognition software:
jvj c jCtDu 5 pUti*- t C L
536 3RD ST.
CITY
XXX
SINGLE COPY
PRICE
for
The Merce
nterprise
MNGU COfY
mice
Ride-O-Rama
Plans Friday
Flight Events
A group of Mid-Valley
residents, interested in chil-
dren and horses, has joined
together to form a group
known as Ride-O-Rama, Inc.
The group will sponsor
a weekly riding event each
Friday night at the Rio
Grande Valley Livestock
Showgrounds in Mercedes
beginning at 7:30 p.m. The
first program will be this
Friday night.
Classes, open to all ages,
are stake races, pole bend-
ing, barrel races, and tie-
down, breakaway, ranchhand
and jack pot ropings.
Points will be made to the
four high scoring individuals
in each event.
Ride-O-Rama directors
and their duties are: James
Dollery, Mercedes, General
chairman; Bob Harbour,
Weslaco, announcer; R, P.
Edgemon, Mercedes, con-
cessions; Edwin Garrett,
Mercedes, props and collec-
tions; Bob Mitchell, LaFeria,
timekeeper and treasurer;
Ann Harbour,Weslaco, time-
keeper; Dick Harman, Mer-
cedes, calves and chutes;
Tom Treasure, Mercedes,
gateman; show secretaries
Wilma Dollery and Violet
Treasure, Mercedes.
Ride-O-Rama is patterned
after the highly successful
Rio Roundup, which is held
every Saturday night at Edin-
burg.
According to Jim Dollery,
general chairman, the mid-
valley group was formed so
that riders Sould not manage
to get to Edinburg, because
of the distance involved,
might have an opportunity to
participate in such an ac-
tivity. Admission is free.
Mercedes Youth
Best All-Around
At Horse Show
A Mercedes youth, Kenny
Reger, was named Best All-
Round Boy at the 4 th annual
Tip O’ Texas Youth Horse
Show held Saturday night
at the livestock showgrounds.
Other winners were: Queen’s
Contest-lst- Karen Shriver, j .unan'fmous‘iy'rnTmotioM
CITY APPROVES
TAX DISCOUNT,
OKS INSURANCE
Mercedes city commiss-
ioners Monday approved re-
instatement of the 3-2-1 dis-
count plan on taxes and au-
thorized insurance on the
new civic center.
After fin explanation by
C. W. Ricke, the city au-
thorized a total of $75,000
on the auditorium, $5,000
on contents, $20,000 on the
pool buildings and $1,000 on
contents.
On the tax discount, it was
explained that the school had
taken similar action and
since the offices are com-
bined, the discount should
apply to both. The discount
was removed last year at
request of the school.
The commission authori-
zed a final payment to the
civic center contractor of
$22,411.69, subject to the
exceptions listed in a cer-
tificate of completion.
The commission approved
a plat for two subdivisions
on Baseline for Melton Park
Estates presented by a Donna
developer. The area is de-
signed for some 175 resi-
dential lots including some
light commercial and park
areas.
The commission acted on
recommendation of the zon-
ing commission and ordered
the city attorney to enforce
the zoning ordinance for junk
yards.
It also ordered enforce-
ment of rules regarding the
unloading of gasoline from
large transports directly in-
to tanks of retail stations.
The commission approved
purchase of a movable air-
conditioner at a cost of some
$450 to place in the center
room of the civic center
auditorium which is not air-
conditioned when closed off.
They also approved another
street light in the'children’s
playground area at the center,
j The group also approved
I employment of temporary
j office help at ffye city hall
I* and of three workers for
i the street and garbage de-
| partments.
Rev. John Herzog, park
, board chairman, again re-
; commended that a contract
j be given to Flowerland for
j landscaping the civic center
at $5,000. MayorHagansaid
the matter would have to be
studied ty the attorney to see
by a term contract would be
legal.
The commissioners voted
Alice; 2nd- Carolyn HuitL
San Benito; 3rd - Helen Jord-
an, McAllen; 4th - Booty
Spurrier, Harlingen; and 5th
-Stephanie Dollery, Merced-
es.
Senior Stake Race- Bar-
bara Norris, Mission, 1st
Edith Norris, Mission-2nd
Helen Jordan, McAllen-3rd
Mike Wheeler, Donna-4th
and Karen Shriver, Alice-5th,
Junior Stake Race - 1st -
Mike Martin, San Juan; 2nd-
Kenny Reger, Mercedes; 3
rd-Patsy Dicus, Edinburg;
T 4th-Stephanie Dollery, Mer-
cedes; and 5th - Dorothy
Adkins, Edinburg,
Children’s Showmanship-
lst-Ronna Jane Mitchell, La-
Feria; 2nd-Stephen Dollery,
Mercedes; 3rd- Kenny Reger
Mercedes; 4th-Debbie Keir,
McAllen; and 5th -Freddie
Schuster, San Juan.
Senior Pole Bending-Bar-
bara Norris, Mission, -1st;
Helen Jordan, McAllen-2nd;
Karen KnOps,McAllen -3rd;
Karen Shriver, Alice -4th;
and Lee Wells, Weslaco-5th.
Junior Pole Bending -1st
- Stephanie Dollery, Mer-
cedes; 2nd - Dorothy Adkins,
». Edinburg ; 3rd - Freddie
iSchuster, San Juan;4th-Deb-
bie Keir, McAllen; and 5th-
Tina Martin, San J^an.
Western Working Horse
Class - Mike Martin, Edin-
burg - 1st; Ted Shock, Mc-
Allen-2nd; Debbie Keir, Mc-
Allen-3rd; Carol Warnock,
Mission - 4th and Lois Her-
zog, Mercedes- 5th.
Junior Cloverleaf Barrel
Race - Stephanie Dollery,
Mercedes, - 1st; Kenny Reg-
er - Mercedes - 2nd; Dor-
othy Adkins, Edinburg - 3rd;
Freddie Schuster, San Juan-
k. 4th; and Patsy Dicus, Edin-
* burg - 5th,
Senior Cloverleaf Barrel
Race - Barbara Norris, Mis-
sion -1st; Carol Warnock,
Mission - 2nd; Helen Jordan,
McAllen - 3rd; Edith Norris,
Mission - 4th and BuckHar-
(con’t on page 5)
including the tax discount
and additional employment.
Hotel Workers
To Have Barbecue
Mid-Valley Motor Hotel
campaign workers will be
treated to a barbecue at the
civic center at 6:30 p.m.
Aug. 24.
Officials said that the
general workers and execut-
ive committee would attend.
Reports will be made on
progress of plans for the
new hotel.
Mrs. Jones Named
Bank Board Member
Mrs. John C. Jones, Sr.,
widow of the late La Feria
and Mercedes banker, has
been named to the board
of the First National Bank
of Mercedes and the First
National Bank of La Feria.
She is a major stockholder
in both banks^
SALVATION ARMY
FUND CAMPAIGN
DUE NEXT WEEK
Wayne Love, chairman of
the Service Unit Committee
for The Salvation Army for
Mercedes, announced this
week that the local campaign
for supporting funds would
be held next week.
Love said that the advance
gifts division would kick off
with a coffee on August 23.
and that the general division
kickoff breakfast would be
held on Tuesday, August 28,
at a 7 a.m. breakfast at
El Sombrero Restaurant.
Coordinating the worker
force has been Committee
Treasurer Mrs. Dewey
Acker. Already seeking their
teams are the captains who
will command some 50 vol-
unteer workers for the five
day campaign.
Workers will be out for a
goal of $2,000 to carry on
the welfare emergency work
during the year ahead.
Chairman Love reported
that during 1962 to this date
that local funds had carried
the committee work well, but
that they are now almost de-
pleated. Last year the Texas
Division had to send grants
to the committee, Love said.
Most services are for shoes,
clothing, food, medicine and
aid to stranded people.
The committee helps all
regardless of race, color or
creed on an immediate basis,
without red tape, he said.
The Mercedes unit has grown
faster in its services than
many others over the state.
It is one of 241 now serving
600 communities in Texas.
MAIL PICKUP ADVANCED
Time for pickup of the last
outgoing mail dispatch has
been advanced to 6:35 p.m.,
according to Postmaster Ben
Tucker. This pickup is by
the mail truck. An earlier
pickup from the island boxes
at 5:55 p.m. by the Highway
Post Office Bus makes over-
night connections to San An-
tonio and vicinity.
PAN AMERICAN BOARD
Members of the Pan A-
merican College board set
the tax rate the same as
last year following a budget
hearing Tuesday night at the
civic center. Local member
Shelley Collier, Jr., was host
to the group.
QUARTERBACK MEET
A meeting of the Mercedes
Quarterback Club has been
called for 8 p.m. Tuesday at
the El Sombrero, according
to President Bill Savarino.
Past and new members are
urged to attend, he said.
Two Area Residents
In Nursing Class
Two Mercedes area resi-
dents, Mrs. Peggy Lynn
Maloy of Mercedes, and Miss
Alice Marne Maloy of Ed-
couch, are among 13 stu-
dents of the Valley Baptist
School of Vocational Nurs-
ing who will graduate in cer-
emonies at the Calvary Bap-
tist Church in Harlingen at
5 p.m. Sunday, August 26,
according to Administrator
Henry Morrison.
The graduation will climax
a year of training during
part of which time the stu-
dents received pay. The
graduates will be eligible to
take jobs or take advanced
training.
A new class is being or-
ganized to start Sept. 10.
Enterprise Staff Photo
FINAL MUSTER of Co. D., 4th ARB, was held at the
Mercedes Civic Center last Thursday at 5 p.m. Mayor
A. J. Hagan, center, welcomed the men back to Mercedes
after several months of active duty at Fort Polk, La.
At right are Oscar Torrez and members of the Texas
State Guard Security Unit which had custody of the old
armory and other properties while the regular guard
was away. After the muster, the men returned to civilian
life. They were honored at a barbecue at the Civic
Center following the ceremonies.
Queen Contest Here Friday
Final plans for the Dist.
XIII Farm Bureau Queen
Contest were completed this
week at a meeting of the
Valley Farm Bureau
Women’s Committee. The
contest will be held at 8
p.m. Friday in the new Mer-
cedes Civic Center with 7
daughters of Farm Bureau
members vieing for the
queen title.
The contestants this year
are Sherrie Gallaway. Mer-
cedes; Cheryl Gillilaland
Raymondville; Anita Gay
McDonald, LaFeria; Suzanne
Ostrowski, Santa Rosa; Cis-
sie Rowland, LaSara; Lynn
Senterfitt, San Benito; and
Alicia Smith, Donna.
The Women’s Committee
has planned a coke party for
the queens and others who
will participate! in the pro-
gram immediately following
a rehearsal Thursday night.
The committee has named
three judges for the contest:
Mrs. Jean Keele, home econ-
omist for Central Power &
Light Co., Corpus Christi;
Bob Boyd, deputy commis-
sioner, Texas Department of
Agriculture, Austin; and F.
P. Bohanan, public relations
staff of Southern Pacific
Lines, Houston.
C. H. DeVaney of Co-
ahoma, vice-president of the
Texas Farm Bureau, will
be master of ceremonies.
Jessica Smith of Lyford,
1961 queen, will ,end her
reign and crown the 1962
queen.
Others on the program
will include Tom Cowart,
Valley Farm Bureau pres-
ident; Rev. Conrad Kitchell,
First Christian Church min-
ister, Mercedes; Bob Lilly,
executive manager of the
Valley Farm Bureau; and
Glenn G. White, Donna,
Texas state director, Texas
Farm Bureau for this area.
Top Staff Changes Are Announced
For Local Unit Of National Guard
New officers in charge of
Co. D„ of the 4th ARB,
National Guard, have been
appointed with return of the
unit to inactive status.
Lt. Juan Mata has been
named commanding officer
in the place of Major Hugh
Riley of San Benito. Lt. Mata
is a resident of Mercedes
and a brother of Sgt. Robert
Mata, who has been in charge
of the local unit as first
sergeant. He has been trans-
ferred to the San Benito
unit.
Newly-named first ser-
geant is Agripin Valderaz.
The assignment was full time
in the past, but will be only
part-time now. Sgt. Valderaz
served in Korea during the
Korean conflict. He joined
the guard in 1953.
According to Lt. Mata, the
unit received a warm wel-
come back home. Letters of
appreciation were sent to the
city and other sponsoring
groups.
The men are busy cleaning
up the old armory which will
serve as base for the unit
until the new armory is com-
pleted.
Two inspections already
have been conducted by the
higher command. Latest and
Construction-Construction Everywhere
highest was Brig. Gen.
James D. Scott, assistant
49th Division commander.He
praised the unit’s spirit as
well as their work. He visited
the new armory site.
There are 130 men in the
local unit but openings are
available, Lt. Mata said. The
unit is looking for men of the
NCO caliber and also young
men who may wish to serve
with the guard.
’ L#
Is.......
* y-
c„TIAn7 ^ , Enterprise Staff Photos
SCHOOL EXPANSION highlighted the construction news in Mercedes this week. Above,
foundation work has begun on a vocational agriculture and shop building north of the
high school band hall.
WORK IS PROGRESSING on an addition to the dial building of the Southwestern Bell
Telephone Co. A deep, well-anchored foundation is necessary because the specifications
call for a structure which will support a micro-wave relay tower in the future.
Fall Training
Set For Tigers
Mercedes Tigers will begin
their fall training Monday,
according to Coach Milton
Hild.
All players in 9th through
12th grades will check out
equipment from 5 to 7 p.m.
Monday. Practice will be
from 7 to 10 p.m.
In their second year of
Class AAA, the Tigers will
compete in a nine-team Dis-
trict 16 AAA which boasts
a membership of high rank-
ing teams in the state.
Robstown has been added
to conference play and the
Tigers will be playing at
Brownsville in the only non-
conference tilt for the first
time this year.
Season tickets and reserve
seat tickets will go on sale
at 8 a.m. Monday at the
school business office, 206
Sixth St.
Season tickets will be for
five home games and will
sell for $6.25. Individual
tickets will be $1.25,
$3.00 Per Year In Valley
EXCHANGE STUDENT
Jens Anton Filtenborg of
Denmark will arrive in Mer-
cedes Thursday night where
he will make his home for
the next school term.
Mercedes’ second foreign
exchange student, he will
live with Dr. and Mrs. R.
H. Johnston. He will travel
to Houston by air and return
to Mercedes with Dr. and
Mrs. Stanley Bohmfalk of
Weslaco who are motoring
to Houston to pickup their
exchange student coming in
from Sweden.-
Harlingen School Executive
Named Principal At Travis
Top administrative posts
in the Mercedes Public
schools were filled this week
and the board and Supt. S.
F. Cernosek were agreed
that he would remain to fill
out the balance of his con-
tract.
At a special meeting Tues-
day night, the board elected
Harvey Broyles of Harlingen
to be principal of the Travis
Elementary School Mr.
Broyles has been assistant
superintendent of the Har-
lingen system for the past
10 years and most recently
has been acting superinten-
dent.
H. D. Wallace, principal
at West Elementary last
year, transferred to become
principal at the Junior High
School.
Amancio Cantu, a new
teacher from Mercedes, will
be part time principal at
West Elementary.
Jim Collins, Travis prin-
cipal the past three years,
has been reassigned to teach
high school science and have
other administrative duties.
At the board meeting, it was
brought out that he would
drive a school bus without
additional pay.
The board also named Jim
Lyons to be full-time dir-
ector of the cafeterias on a
9-month basis at $300 per
month. He worked only on
a part-time basis.
Supt. Cernosek said every
position in all schools now
has been filled except for
one senior English teacher,
who resigned when her hus-
band accepted a post else-
where.
Asked the salary set for
Mr. Broyles, Supt. Cernosek
said he would receive omy
the state minimum but that
he had not had time to figure
that actual total based on
Mr. Broyles experience and
degrees.
In an executive meeting
last Thursday night, Supt.
Cernosek ’told the board
that “Since the Board chose
not to accept my resignation
on Aug. 2, I will remain as
superintendent. I do believe
that the expressions from the
majority of the members
of the board signify their
willingness to work with me
and I will work with the
board.”
At another meeting, he
told the group that if he was
not accorded normal backing
in the administration of his
duties, he might as well
resign. The resignation was
not accepted since there was
a tie vote 2-2.
Mrs. Broyles also will
WELCOME EDITION
Response to our welcome
back edition last week for
the National Guard was
overwhelming. All news-
stands sold out and placed
reorders. The Enterprise
still has a limited supply
of the Aug. 9 issue for
those who may need them
at the regular price of
100 per copy.
We regret that one of
the guard’s biggest boost-
ers, Mercedes Drug Co.,
was inadvertantly omitted
from the special welcome
page sponsors last week.
Mercedes Drug was one of
the first firms to ask that
it be allowed to help spon-
sor the page.
■ - - ■»*!*»>
- A ,, . .f-- .-•C’T
FOUNDATION POURINGS for the new National Guard Armory north of Tiger Stadium
are being made this week. The Armory is scheduled to be completed by Jan, 1.
teach in Mercedes but not
at Travis.
Other teachers elected
Tuesday night include Mrs.
Jane Hawkins, Harlingen;
Mrs. Ruth Armstong, Fruit-
dale; Mrs. Edith Alsbach,
Ada, Okla,; and Mrs. Teresa
Cantu, Mercedes.
School Tax Hike
Cut To 5 Cents;
New Rate $1.35
Members of the Mercedes
Board of Education trimmed
the proposed budget down
some $5,000 and set a new
tax rate only five cents up
from last year.
The action was taken after
the official budget hearing
Tuesday night. The new tax
rate will be $1.35, Last year
it was $1,30. The increase
is attributed mostly to debt
service for the new building
bonds.
Despite earlier prospects
that a 10 to 15 per cent
increase might be necessary
and news reports in advance
to that effect, there were
only two patrons present at
the public hearing on the
budget.
When the board reviewed
the proposed budget sub-
mitted by Supt, S. F. Cer-
nosek recently, the total was
$1,035,555. However, at the
hearing, they trimmed this
to $1,030,849.
Another reason for the
smaller rate increase was
that property valuations are
up over last year. The o-
riginal budget proposal was
based on a report that the
valuations decreased from
last year.
The 1961 valuation was
$15,709,980 and for 1962
they are $15,815,630.
The .. board at an earlier
meeting had voted to restore
the tax discount system of
3 per cent in October, 2
in November and 1 in Dec-
ember.
In a special meet Friday,
the board awarded contract
for additions to North Ele-
mentary and Zachary Taylor
schools to W. E. Crawford
Constrcution Co. Total con-
tract price was $93,252. A
total of 13 bids was received.
The contractor specified 185
working days.
Contract for the Vocation-
al Agriculture building was
awarded toStotlerConstruc-
tion Co. at a price of $ 19,670.
Sixty days were specified
for completion.
Karle To Get
High FFA Degree
Fred Karle, a member of
the Mercedes FFA Chapter,
and son of Mr. and Mrs.
John Karle, has been named
to receive the FFA State
Farmer Degree.'
The award which will be
presented to Fred, at the
annual Area Awards Banquet
in Corpus Christi Thursday
night, is the highest honor
that a Texas FFA member
can receive from the state
association.
To be eligible to receive
this award, a boy must have
made and productively in-
vested at least $500 which
was earned from ‘a super-
vised farming program. He
must also be outstanding in
leadership activities and
have a good scholarship
record.
KIWANIS SPEAKER
Marcus Drewa, adminis-
trator of Knapp Memorial
Methodist Hospital, will be
speaker for the Mercedes
Kiwanis Club at noon Thurs-
day at the El Sombrero, ac-
cording to Gene Bowden,pro-
gram chairman.
WEATHER REPORT
Date
Aug. 8
Aug. 9
Aug. 10
Aug. 11
Aug. 12
Aug. 13
Aug. 14
H
99
103
103
99
99
102
102
L
73
73
71
74
75
72
15
Upcoming Pages
Here’s what’s next.
Search Inside
This issue can be searched. Note: Results may vary based on the legibility of text within the document.
Tools / Downloads
Get a copy of this page or view the extracted text.
Citing and Sharing
Basic information for referencing this web page. We also provide extended guidance on usage rights, references, copying or embedding.
Reference the current page of this Newspaper.
Harvey, J. Edwin. The Mercedes Enterprise (Mercedes, Tex.), Vol. 47, No. 33, Ed. 1 Thursday, August 16, 1962, newspaper, August 16, 1962; Mercedes, Texas. (https://texashistory.unt.edu/ark:/67531/metapth1091720/m1/1/: accessed July 18, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting Dr. Hector P. Garcia Memorial Library.