The Mercedes Enterprise (Mercedes, Tex.), Vol. 49, No. 35, Ed. 1 Thursday, August 27, 1964 Page: 1 of 8
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The Merce
MERCEDES PU
3RD ST
CITY
iC LI
MY
XXX
nteiprhe
Volume XLIX — No. 35
Second Class Postage Paid at Mercedes, Texas
Mercedes. Texas. 78570; Thursday. August 27. 1964
Enterprise Staff Photo
WAGONWHEEL design is featured in the livestock pen
area of the new Valiev Stock Yards. A single worker may
control all 61 gates from the center of the pens by means of
pulls. 0\erhead ramps provide easy inspection of animals
in the pens.
School Begins Here Friday;
Teacher's Assignments Listed
Mercedes school students
begin classes Friday morn-
ing at 8 a.m., following three
months of summer vacation.
The regular schedule will be
followed during the day.
Busses will follow the usual
routine.
Tonight, Thursday, a din-
ner meeting will be held at
7 at the Mercedes Civic
Center for members of the
faculty, their husbands,
wives or dates.
A list of teacher’s assign-
ments follows:
MIGRANT SCHOOL
Mrs. Ruth Trussell
Mrs. Odilia Cavazos
John Holdaway
Mrs. Catherine Holdaway
M rs. Sara Garza
Lloyd Wyett
SPECIAL SERVICE TEACH-
ERS.
Avie Teltschik, Band-Di-
rector.
Bamon Aguilar - Assistant
Band Director.
Mrs. Gladys Shelton,
Music, Kennedy and West
E lementary.
Walter McKee, Music,
Travis and Taylor Elemen-
tary.
Mrs. Viola Chavez, Girl’s
elementary P. E., Kennedy
and T aylor.
Harold McCauley, Boy’s
elementary P.E., Kennedy
and Taylor.
Mrs. Margaret Atteberry,
School nurse, Kennedy,
West, Travis.
Miss Opal Joe Davison,
School Nurse, Jr. High, Sr.
11 igh, Taylor, West.
Mrs, Mary Frances
Stokes, High School Li-
brarian,
Ramon Moreno, Boy’sele-
mentary P. E., Travis, West
Miss LaDonna Schein,
Girl’s P. H., Travis, West.
VISITING TEACHER
A. P. Solis, Visiting
Teacher, Director of Cen-
sus, Safety Director.
COUNSELORS
Mrs. Henry B. Wise, High
School.
Bernard De Santis, Junior
High School.
SPECIAL EDUCATION
Mrs. Genevieve Bowe,
Coordinator, West Jr. High
Mrs. Mary Fay Rushton,
On-Job-Training, West Jr.
High.
Mrs. Virginia Bazar,
Kennedy Elementary
Mrs. Elida Wills, West
Elementary.
Mrs. Mary Canty, Travis
Elementary
Mrs, Edith Alsbach, Ken-
nedy Elementary.
ADMINISTRATORS
N. K, Fitzgerald, Super-
intendent.
W. J. Mize, Adminstrative
Assistant.
Harvey Broyles, High
School Principal.
H. D, Wallace, Junior High
School Principal.
Roger Jones, West Ele-
mentary Principal.
Salvador Barron, Kennedy
Elementary Principal.
E. R. Broughton, Taylor
Elementary School Princi-
pal.
Elmmett Albright, Travis
Elementary School Prin-
cipal.
Genaro Rodriguez, Mi-
grant School Principal.
SENIOR HIGH
ENGLISH
Mrs. Carol Cowden, 2EI,
Speech, 1 Debate
Miss Sara Sanders, 5EIV
A1 Smith, -2EIII, 3EII.
Mrs. Flo Hild, 5EIII.
Miss Alma Whatley, 1-2
Journalism, 2-3EII
Mrs. Sharon Moyer, El
&II
Mrs. Pat Sharp, El.
FOREIGN LANGUAGE
Mrs. Mary Alice Baingo,
2FRI, 2FRII, 1FRIII,
Mrs, Goldsby Goza, Span-
ish I, II, III.
Raul Champion, Spanish I.
SOCIAL STUDIES
James Pell,
Miss Irene Garrett
Monte Churchill
James Pinkerton
MATHEMATICS
Mrs. Dorinda Brewer
Ray Hernandez
Mrs. Emma Jean Atte-
berry.
Pat Coplin
E. R. Broughton
SCIENCE
David Borrer
Carlton McQueen
Ralph Brooks
1 .awrence Murphy
COMMERCIAL
Mrs. Woody Dillard
VOCATIONAL
Mrs. Vaudene Pruitt
Mrs. Lillie. Pell
J a mes-Dollery
I -au ro Saldana, J r.
DISTRIBUTIVE
TION
Mrs. Fern Simmons
DRIVER EDUCATION
Billy M. Pruitt
PHYSICAL EDUCATION
HEALTH
Kermit Natho
Miss Livia Garcia
ATHLETIC DIRECTOR
Milton Hild
BAND
Avie Teltschik
Ramon Augilar, III
ART
Mrs. Pauline Haynes
CHOIR
Thomas Avery Sharp
(See SCHOOL Page 8)
* *
. *
if
■ ... j
■ ■:
HOME OF THE NEW Valley
one-half east of Baseline Rd.
Stock Yards as seen from the parking lot on Mile 8
iSJlfiB Cotters To Open New Modem
Livestock Auction Arena Friday
COTTON OVERCOME
EARLY SEASON LAG
Valley gins reported 37,
902 bales of cotton ginned
this past week, according
to the sixth weekly survey
made by JValley Farm Bu-
reau. The season’s total is
now 300,827 bales as com-
pared to 256,915 bales the
same week in 1963, and 419,
619 bales in 1962.
Mercedes gins reported
2,789 bales of cotton ginned
this week to bring.the local
total up to 12,944 bales to
date. Ross Gin has a total
of 5,659 bales of cotton and
Mercedes Co’op Gin has 7,
285 bales of cotton ginned.
This year’s total planted
cotton acreage in the four-
county area is 398,684 acres
compared to 421, 299 planted
acres in 1963. The average
yield for 1964 on all cotton
acreage, both dry and irri-
gated land, should exceed
400 lbs. lint cotton per acre
as compared to 330 lbs. lint
cotton per acre in 1963.
Ginning totals to date by
counties are as follows:
EDUCA-
Cameron
Hidalgo
Starr
Willacy
125,574
107,443
4,265
63,545
This past week, Commis-
sioner of Agriculture John
C. White granted a blanket
12-day extension on cotton
harvest until September 12,
1964. It is estimated, how-
ever, that nearly 90% of
cotton will be harvested by
August 31, 1964, the regu-
lar stalk destruction date,
even though this year’s cot-
ton harvest was approxi-
mately three weeks later
than usual at the beginning
of the season. The continued
hot, dry weather during July
and August, providing ideal
harvest conditions, is pri-
marily responsible for over-
coming the early season lag.
Opening of a new, unique
auction sale yard for Mer-
cedes has been set for 12
noon Friday by the owners,
Earl and Chester Cotter.
The Cotters have over 13
years experience in the live-
stock auction business in
Mercedes. The firm will be
known as Valley Stock Yards.
Those in the trade say this
may be the showplace of
South Texas.
Cattle pens are designed
like a wagon wheel, with
the pens coming to a point
in the center. From a perch
atop this center, one man
can control the 61 gates
from a central control.
Walkways have been con-
structed atop the pens so
that animals may be ins-
pected prior to sale time.
But one of the most un-
usual features of all is the
revolving auction ring. Also
designed like a huge wheel,
it has four compartments.
The center section facing the
arena seats will contain the
animals being sold. Another
section will be in the pro-
cess of being unloaded, an-
other will be loaded and
waiting, and the fourth will
be receiving another animal
which will be third up for
auction. The ring is motor-
ized and is expected to turn
about every 20 seconds.
The main building is air-
conditioned throughout. A
cafe is in the West sec-
tion, lobby and offices in
the center, and the arena
in the East section.
The new facility is located
on Mile 8 one-half mile East
of Baseline Rd. It is locat-
ed on a large acreage with
ample parking space. Both
parking area and the pens
have complete sprinkling
system to settle the dust.
The facilities actually
have been designed to handle
up to 2,000 head of livestock,
but some 600 are expected
initially.
Little League Meet
For Managers Set
Little League President,
Charles Greenwood, has
called a short but impor-
tant meeting of the Little
League Managers for Fri-
day at 6:00 p.m. in the of-
fices of Winston and Green-
wood, Consulting Engineers.
All Little League team
managers are urged to at-
tend.
AGENT WINS STATE POST
A. H. Karcher, Jr., Hidal-
go County agricultural
agent, has been named first
vice president of the Texas
County Agricultural Agents
Association. Karcher was
elected during the organiza-
tion’s recent annual meeting
in El Paso.
CHURCH CHANGES HOURS
The midweek meeting
and prayer service of the
Bible Baptist Church has
been changed .from 7:30 p.m.
to 6:30 p.m. on Thursday.
The church is located at
1132 S. Missouri.
Expressway
Opened Sans
Fanfare
State Highway engineers
quietly and without fanfare
removed barricades and
opened the entire U. S. 83
Expressway through from
Mission to Brownsville.
Previously, a motorist
could get on the express-
way beyond Mission and tra-
vel to Mercedes, jogging
back onto the business 83,
then back onto the express-
way at county line, then off
again at the new overpass
West of Harlingen.
Now all these areas have
been opened.
The Mercedes city sec-
tion has been fenced with
chain link fencing to protect
pedestrians and keep school
children from wandering
across the expressway hap-
hazardly.
Cross streets are Texas
and Vermont, where new
traffic signals have been in-
stalled. At the city ap-
proaches, overhead yellow
blinker lights warn of speed
zones.
At Monday's regular city
commission meeting, the
Mercedes councilmen set up
speed limits for the express-
way, starting at 60 mph in
the extreme city limits,
graduating to 45 as the
motorist nears the bridges
and the residential area, and
30 mph through the congest-
ed area of town.
SCHOOL TRAFFIC
PLAN CHANGED
Police and school officials
alike voiced a plea for spe
cial traffic precaution as
hundreds of school youngs-
ters return to classes after
the summer vacation.
Police Chief Tiny Perez
said several changes have
been made in Mercedes traf-
fic regulations to expedite
the flow of both vehicle and
pedestrian traffic, particu-
larly in school zone areas.
Most drastic of these
changes is designation of a
FOUR-WAY-STOP at Tex-
as and Tenth. For years,
the stop has been only on
Tenth Street.
Students crossing Texas
never had a chance for com-
CITY, SCHOOL
TO FILE SUITS
ON BACK TAXES
The city and school tax
collector is now preparing a
list of delinquent tax pay-
ers. The list will be sub-
mitted to the delinquent tax
attorney on Sept. 15.
Additional legal fees in-
volved may be avoided if the
taxes are paid prior to Sept.
15, 1964.
School and city officials
have urged that all persons
owing back taxes pay them
to save not only the legal
fees but additional interest.
POLICE
REPORTS
Police cleared one of the
two thefts, of over $50.00
in the past week and inves-
tigated one theft under $5.00,
one burglary, and one sus-
picion of theft. They also
made an arrest for another
department in the case of
a felony theft.
The department investi-
gated eight cases of win-
dows and doors found open,
one attempted break in,
four disturbances, three
suspicious persons and one
miscellaneous call.
Officers investigated one
case of malicious mischief,
one drunk, one window peep-
er, one destruction of pri-
vate property, one suspect-
ed arson, one assault, one
affray and two stray dogs.
Police also cleared one
run away and one mischie-
vous juvenile. They checked
12 residences, provided one
funeral escort and delivered
one message.
The department issued 16
traffic summons this week:
one for driving without a
license; three for speeding;
seven for illegal parking;
two for failure to stop at a
stop sign; one for failure
to stop at a red light; one
for defective lights and one
for an improper turn.
There were three court
cases this week, one for
intoxication and two con-
testing for speed.
NOTICE
The Silver Dollar Days promotion of the
Mercedes Retail Merchants will end Satur-
day night, Aug. 29.
If there is no winner, the $50 prize
will be awarded the following Saturday night,
Sept. 5, it was announced by committee
officials.
DISTRIBUTIVE ED
PROGRAM STARTED
MORE JOBS NEEDED
The Mercedes distributive
education program is in full
swing before school actually
begins Friday. Several of the
students are already placed
and are working in the jobs
they will fill for the school
year.
According to Mrs. Fern
Simmons, coordinator, there
are 48 applicants at the pre-
sent time with 25 merchants
who have agreed to use at
least one student.
The position must be
available for a student be-
fore he is accepted in the
program. The students work
a half day and attend school
a half day. One class is on
distributive education and
will be used for discussion
of problems found by the
students. There will be two
such classes, one scheduled
at 7 a.m. and the other at
8 a.m.
Merchants who have
agreed to participate in the
program thus far are:
Anthony’s, Beall’s, H&M
Sales, Farris Lumber Co.,
Valley Boot Co., H&H
Frozen Food Center, Baz-
ar’s Phillip 66, Minimax,
Salinas Food Store, Har-
man Studio, Pressly’s Mob-
il Station, Valley Brake and
Clutch Supply, A&E Auto
Parts, Mercedes'Drug Co.,
The Vogue, Lauderdale,
Bowe and Lauderdale, Sav-
More Home and Auto Supply,
Little Red School House,
First National Bank, HEB,
Chamber of Commerce,
Ferg’s Foodland, Mercedes
Enterprise, Hollon Motor
Co., R&Q Gulf Serive Sta-
tion.
Mrs. Simmons is still con-
tacting merchants in Mer-
cedes. With the present num-
ber of applicants, at least
20 more positions are need-
ed. Plus applicants are still
coming in daily. Anyone in-
terested in providing a job
for one of these students
should contact Mrs. Sim-
mons at the High School.
Students already in the
program are making plans
for a banquet which will be
held for employers later in
the year. An assembly pro-
gram is also planned for high
school students.
plete safety, Chief Perez
said.
Meanwhile, Tenth street
has been made a through
street from Tenth to Color-
TAX RATE SET,
NEW POLICEMAN
HIRED FOR CITY
The Mercedes City Com-
mission has set the tax rate
at $1.75, a reduction of 5
cents from last year.
They passed an ordinance
to that effect Monday night.
Previously, the new bud-
get had been adopted.
In other action, the coun-
cil set up speed limits on
the expressway and authori-
zed advertisement for bids
on water pipe to service the
new housing project in
Northwest Mercedes,
They also approved the
contract to use Atty. John
Dominguez for city legal
matters.
In a special meeting Tues-
day the commission
authorized employment of
Raymond Hessbrook for the
police department. Chief
Tiny Perez said he asked
the new man principally be-
cause Officer Ruben Cham-
pion suffered a mild heart
attack recently and will be
off duty for several weeks.
He said Hessbrook work-
ed on the police force pre-
viously at Weslaco. He starts
to work Sept. 1 on a six
month probationary period
at a salary of $250.
ado. All cross streets will
have yield signs.
ti Another innovation will be
'yield to pedestrians” signs
on Eighth at the alley be-
tween Ohio and Texas and
another on Sixth at the same
alley.
"We are doing everything
possible for the safety of
the children and yet not to
create a traffic bottleneck,”
Chief Perez said.
Already safety patrol or-
ganizing has begun for the
elementary schools.
Eighth will remain one-
way West from Ohio to Tex-
as. Ohio will be blocked
to through traffic during
school hours from Eighth
to Tenth.
CITRUS COURSES
TO BEGIN AT A&l
TRAINING CENTER
Courses in citrus produc-
tion and Rio Grande Valley
soils will be offered during
the fall semester at the Ci-
trus and Vegetable Training
Center of Texas College of
Arts and Industries.
Dr. Richard A. Hensz, di-
rector of the center, said in-
terested persons may regis-
ter for the courses Sept. 17
at 7:30 p.m. He said.Sept.
24 is the deadline for regis-
tering.
Citrus Production will be
taught by Hensz, and Valley
Soils will be taught by Dr.
Robert F. Leydon, associate
professor of agriculture.
These classes will meet
twice each week for ten
weeks.
The citrus class will meet
Mondays and Wednesdays at
7:30 p.m. Meetings of the
soils class are scheduled
for Tuesdays and Thursdays
at 7:30 p.m.
Both courses are open to
any interested person. Each
carries three semester
hours of college credit,
which may be applied to a
college degree if the student
meets the necessary prere-
quisites.
GROUP PLANS
NEW REQUEST
TO PUSH PROJECT
City and Chamber of Com-
merce officials are expect-
ed to attend a Texas High-
way Department hearing in
Austin Aug. 31 to support
Valley delegation’s plea for
early completion of the main
expressway between Mis-
sion and Harlingen.
Joe E, Davis of Edinburg,
president of the Valley
Chamber of Commerce, said
upward of 100 Valley offi-
cials will appear before the
Commission in Austin at 9:45
a.m. Monday.
"The toll in loss of life,
injuries and property dam-
age along the access roads
has been terrific,” Davis
said. “The Valley cannot
stand another six or seven
years like this. We will urge
the Highway Commission to
schedule as early a comple-
tion of the expressway as
possible.”
As projected, the express-
way from Mission to Har-
lingen will be a four-lane
divided highway with limited
access and frequent over-
passes to avoid intersec-
tion dangers.
The access roads, which
are now completed and in
use, are outside of and
parallel to the main express-
way. The access roads have
no protection at intersec-
tions, other than warning
lights._
CIVIC CENTER SCHEDULE
Thurs., Aug. 27 - Mer-
cedes High School.
Fri., Aug. 28 - Teen
Dance.
Sat., Aug. 29 - Valley
Shrine Dance
Sun., Aug. 30 - Morning:
Wedding Reception.
Evening: Francisco Dom-
inguez Dance at 8 o’clock.
Mon., Aug. 31 - Valley
Football Officials.
DOLLERY WINS THIRD
Miss Stephanie Dollery,
daughter of Mr. and Mrs.
Jim Dollery, placed third
in the Junior County 4-H
Favorite Contest held re-
cently at Valley Christian
Encampment. Miss Dollery
did a pantomine to the re-
cord, “Lollipop.”
Miss Baingo Returns From Study In France
Miss Mary Alice Baingo
returned to Mercedes last
week after a summer spent
studying in Rouen, France.
Miss Baingo went to Eu-
rope as part of the “Class-
rooms Abroad*’ program.
She learned of the program
through her mother, Mrs.
J. F. Baingo, a teacher in
Mercedes High School.
After her application had
been accepted by the pro-
gram, Miss Baingo met other
students in New York with
whom she flew to Vichy,
France for a week of orien-
tation. Following this, the
students were split into four
groups, according to their
backgrounds in French.
Mary Alice’s group was
sent to Rouen where they
used the facilities of the local
high school for their classes.
They arrived just as the
students were taking their
comprehensive examination,
covering their entire high
school career.
Classes for thegroupcon-
sisted of composition and
French civilization, gram-
mar and literature. Three
professors, two of them.
French and one, the direc-
tor of the group, taught the
classes.
Mary Alice along with an-
Susan Tocker of Dallas, liv-
ed with Mr. and Mrs. Louis
LeSueur and their five year
old daughter, Christine. In
their spare time Mary Alice
and Susan walked through
Rouen, a textile manufactur-
ing city and port on the
Seine River. Since Rouen
is an industrial city it was
not at all like the picture of
the provincial Southern
France Mary Alice had in
mind. The weather, she said
was unusual in that it was
dry instead of rainy as
is normal for that area in
the summer. It was cool
enough, she said, to wear
coats and sweaters most of
the time.
other member of the group,__back several recipes given
On week ends the students
made a boat trip down the
Seine, and visited the sur-
rounding area. They spent
one week end in London and
saw everything they could
of the city in that time.
French students, says
Mary Alice, are more
serious about their studies
than American students. She
says that It is always easy
to spot an American in a
crowd, perhaps because they
usually look travel_ worn.
Mary Alice loved the
French cooking and brought
to her by Mrs. LeSueur.
After the study session
was over the entire group
spent two weeks traveling
through France and Switz-
erland. They saw Mont Blanc
and the French Alps, South-
ern France, the Mediterran-
ean Sea and the Roman ruins
prevalent throughout the
area. They went sight seeing
in Geneva, Switzerland and,
in Lausanne, Switzerland,
saw the National Exposition
which is like a Worlds Fair
on a national level.
During the four days the
group spent in Paris they
saw Versailles, attended the
opera where they saw "La
To sc a” and wandered
through the city. They en-
joyed the illuminations at
night. Mary Alice said that
they saw the before and af-
ter version of Paris in the
buildings from which the city
is removing the centuries
old accumulation of dirt and
grime.
Mary Alice summed up her
summer as a “fabulous ex-
perience” and says she
wants to return to France,
particularly to Paris.
Mary Alice plans to attend
the University of Texas next
year to work on her Masters
degree.
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Harvey, J. Edwin. The Mercedes Enterprise (Mercedes, Tex.), Vol. 49, No. 35, Ed. 1 Thursday, August 27, 1964, newspaper, August 27, 1964; Mercedes, Texas. (https://texashistory.unt.edu/ark:/67531/metapth1091772/m1/1/: accessed July 18, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting Dr. Hector P. Garcia Memorial Library.