Mt. Pleasant Daily Times (Mount Pleasant, Tex.), Vol. 31, No. 210, Ed. 1 Friday, December 22, 1950 Page: 2 of 12
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Mt. Pleasant, Texas Daily Times, Friday Evening, December 22, 1950
DESIGN FOR LIVING
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Stabilization Agency’s | the utility bills, the insurance.
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THAT WE ARE THINKING OF YOU AND
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WISHING EVERYTHING GOOD FOR YOU
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IN THIS GLAD SEASON OF THE YEAR.
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for the Holidays
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May the Christmas season
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be one of unmeasured joy
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for each of you.
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“if net dollar profits before taxes
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Mr. and Mrs. Jack Ledbetter
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HAPPY NEW VXEAP
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NEW SHOE APPEARANCE
GLYN'S SHOE SHOP
OLD SHOE COMFORT
By Chic Young
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TAILOR MADE AUTO SEAT COVERS - VIRGIL COPELAND
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Phone 720—1212 Merritt Avenue—Mt. Pleasant
Etta Kett...
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May you look back in the Christmases to come of
this particular season and remember it as the
I Lloyd Banteen Jr., of MeAll
shifting from the third to the
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of the distributor are equal to or
in excess of average net dollar
profits before taxes of the dis-
tributor in the period 1946-49.”
Since net profits are tied close-
ly to sales volume as to mark-ups
retailers whose volume has in-
। creased greatly over the 1946-49
j period might be squeezed unmer-
en is
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NEW YORK, Dec. 22 (P)— The
nights are long this time of year
andsthe retail merchant can while
away the evening hours trying to
figure out the new hold-the-line
pricing plan.
Some of the confusion over the
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THE/R.
ELECT/ZICITY
IS STII.L.
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THERE WAS THE FLASH), m( SL"sLEAE AFTER V
iarp blade ••• off • those horrible^ )
HF WITCH$ HED:- ) ( EDTE-5—m, =
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street. Rep. John E. Lyle Jr
Corpus Christi may follow. Re
Econbmic
WHERE
DID
JIMMY
GO ? >
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/ WHEnE lG THAT 1
' little- CREEPR.MY
BATTER IS DEAD./
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Congressional Represenfafives
Much Moving About January 1
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1 I CAN'T SLEEP-- --'
I KEEP SEEING SKELETONS
' AND HEARING CHAINS —
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CULVER FEED STORE
118 East Third
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Business Mirror
By Sam Dawson
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43833
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cept a blind determination to keep
going.
There is no rest by day, not
even for food. Never do you see
a family taking time out for a
i allowed occasional rides on the
cartloads already piled high with
bundles.
SEOUL, (P)— How many can
finish the journey?
That’s the question an Ameri-
can asks as he watchs the thous-
ands of refugees streming south-
ward from the apprehensive Ko-
rean capital.
The question does not apply to
the lucky ones, those who cling
in swarms to railroad flatcars or
huddle in silent mounds of hum-
gge2
28 /
83
Blondie . . ._______
D DADDY, WILL YOU README
I ONE BEDTIME STORY ABOUT
, THE TWO-HEADED GOBLIN
r A ND THE EVIL GIANT?,
B. T. SMITH & SON GARAGE
1500 West First
-RG4
~Ge 6
4a । taxes he averaged in 1946-49
' comparable operations.
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finest ever spent.
MERRITT'S GROCERY
"Roy and Obie”
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FLOYD THOMAS HARDWARE
Telephone 33
HOMER WALLACE GROCERY
South Jefferson Avenue
SERVICE PRESS COMPANY
106 South Jefferson
M-J 68%
A328353
€23253
no ‘209
advocated margin rather than j
price control. For one thing, they
say, a mark-up freeze will re-
quire much less paper work, and
take fewer clerks to keep the
necessary records than it did dur-
ing OPA days.
Parts of the ESA request have
merchants puzzled. For example,
the National Retail Dry Goods
Association asks for a definition
of the ESA term “gross margin.”
May this Christmas be
the most joyful and hap-
piest one you’ve ever
known with goodwill and
luck to follow in the
New Year.
I DON'T SPEND)
IT.? 1 SAr IN HIS
CA AND PLAYED
f--™s TADIo--
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2
22 , conscience should be the guide
a 1 and the retailer should set prices
ukase to hold factory prices to i
December 1 level and hold store
mark-ups to the June level is
going to take a good deal of
whiling away.
Many merchants’ first reaction,
however, is one of relief that the
freze is on their profit margins
rather than rigid price ceilings,
although many doubt if any vol-
untary plan will work. They fear
the’ price ceiling may follow,
along about March.
The retailer is being squeezed
more every day between the de-
mand of his customers for low-
er prices, which probably will be-
come louder now, and the stead-
The name “Bambino,” popular-
ly applied to the late Babe Ruth
of baseball fame, derives from
22 I "11 Bambino” used by Italians
4 1 for pictures of the infant Jesus
suite, so he can move across the
suppliers have been asking, us-1 says that even though some of
ually with the explanation that this reflects the usual time lag
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MT. PLEASANT DAILY TIMES
Published daily except Saturday and Sunday at 207 W 3rd St
Mt. Pleasant, Texas.
G.W. CROSS, Publisher HUGH C CROSS. Advertising Manager
Entered as second class matter at the Post Office at Mt. Pleasant
Texas, under the Act of Congress, March 3, 1879.
Any erroneous reflections upon the character, standing or repu-
tation of any person or concern that may appear in the columns of
this paper will be gladly corrected when brought to our attention.
Obituaries, resolutions of respect and cards of thanks will be
charged for at regular advertising rates.
SUBSCRIBUTION RATES
By carrier 50c per month. By mail, $2.50 a year in Titus and ad-
joining counties; elsewhere $4.00 per year.
*}
white stone, five-story structure
built 40 years ago. Although it
doesn’t have the individual wash
rooms provided in the suites of
the seven-story eightsen-year-old
"new House office building,” the
ceilings are higher and the floors
carpeted.
Many veteran congressmen pre-
fer to remain in th “Old H.O.B.”,
because with seniority they may
get choice spots near the front
of the building and three-room
suites instead of two rooms.
Each office building occupies
an entire city block. A tunnel
more than a block long connects
them with the capital; a similar
tunnel leads to the Senate office
building situated in the opposite
direction from the capitol. From
one extreme corner of the old
House office building to the most
distant point of the Senate office
building, one one may walk un-
derground nearly a half mile, but
you don't have to walk in the
Senate subway. It’s equipped with
an electric car system.
Speaker Sam Rayburn of Bon-
ham and Senator Tom Connally
of Marlin, by virtue of their po-
sitions as congressional leaders,
have offices in the capital itself.
Connally has a private office ad-1
IMgV-
629
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ESA also stipulates: “Distribu-
tors may not increase their prices
on the basis of increases in re-
placements costs or market costs,
margins may be added only to
inventory cost actually paid.”
Rowland Jones Jr., president of
the American Retail Federation,
says most retailers have been fol-
lowing both of these rules right
along, holding to customary mark
ups and placing them on actual
cost, rather than replacement
costs.
He cites bureau of labor sta-
tistics figures to show that from
June to October wholesale prices
rose seven per cent, but retail
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KEeAS32MEaaamerijam#-E-8.3
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IlilltelhnAliihm,/ 4 • ae a
00) CHEER
In their faces you find nothing, s,
nothing, neither hope nor des-1 2
. W
AN
. y1
moving, shifting suites in the ;
two large office buildings that
stand a stone’s throw from the
capital. ■
The better offices go to the
members with the greatest sen-
iority. Thus it is the Texans hold
some of the choice space.
First-termers as a rule are
settled in the so-called “old House
office building,” an impossing
wa, „h fcm ,, LuN.
he's our.." \ / /
I GAVE HIM A V
QUARTET,TO F.sm
GET RID OF .
THE LITTLE F
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59 ; not go above the June, 1950, level
between rises in wholesale and I y A„-n pfAe Ru
____ retail prices, it also shows that nOredi KCIU966> DY
2 ! retailers have been holding the __ . a ,
* line. Thousands Moving
The retail fraternity generally 1
With Nowhere To Go
Ten
el em
5-P
c
\ tbe
ig
pair. In their eyes there is no
pain. There are no complaints.
In flight from the forces of
Communism, these people trudge
steadily across frozen snowy
fields, avoiding the heavily trav-
eled roads whenever possible.
You never see a child cry or
smile or laugh. You never hear
any chatter or conversation
among families. You wonder if
perhaps things were different far
back up the road. You wonder
if this bitter trek has finally
squeezed from these stricken peo-
ple every last bit of feeling ex-
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w_ .iW (uc
—— •e2 '
ily higher prices the marchant’s j prices only three and a half. He
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"ceTo.R, fau
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BEST WISHES
29 *
Rep. Tom Pickett of Palestin:
already has moved from the old
H.O.B, across the street to the
new building to take the place of
a colleague who left early.
Rep. J. M. Combs of Beaumont
is waiting for a retiring legisla-
tor to get out of a new H.O.B.
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H-ali —
11:15 Employment News
11:30 Time for Three-Quarter Time
11:45 County Home Demonstration Agent
12:00 Saturday Bandstand
21 :15 News
12:30 Pittsburg Quartette
1 :00 Hillbilly Hoedown
2:00 News
2:05 Melody Time
3:00 News
3:15 Navy Band
3:80 Lat in-American Rhythm
3:45 Riders of the Purple Sage
4:o() Pigskin Parade
4:30 Lightnin’ Jim
5:00 News
5:15 Sign Off
SUNDAY
6:45 News
7:00 Community Chapel
7:30 Jordanaires
8:00 Church of Christ
8:80 Deilwood Hour
9:00 Tom Briley Quartette
9:45 Pipes of Melody
10:00 KIMP Hit Parade
11 ;00 Church Hour
12:00 Jimmy Dorsey
12:15 News
12:30 Hillbilly Time
1:00 Lowry’s Variety Show
3:00 Church of God Union Assembly
3:80 So Proudly We Hail
4 :00 Family Worship
4:15 Tenth Street Quartette
4:45 Tommy Dorsey
5:00 News
5:15 Sign Off
• 0
# a
) 1
Does it mean store-wide gross
margin, for instance, or the . , , , . . ...
spread between cost and selling j anity on the backs of Joting
price of individual items? trucks. .
me,, . 1 What of the great majority, 2
ESA’s answer appears to be' . , , e . n. „ 5a
. 1 .. . 1 5 , " . , , pitiful families on foot, pulling 1
that the individual store should M . . „ .. .
5a , their little cars or toting their
iff L follow its customary procedure in . , I
# ... •P belongings on their backs over
figuring margins. . j ■ e.
1 „„. .icy mountain roads in "ero
ESA says gross margins must, eather?
2 | in swaddling clothes.
2
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—
WELL,HAVE FUN?
I HERD Bill gave
you A OU ARTE L
—VTILm
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404
•NWNEENENENEENNNEENNENNA Radio Station KIMP
2 960 Kilocycle* on Your Dial
29 SATURDAY
.=1 5:80 Ranchhouse Jamboree
6:80 News
6:45 Church of Christ
7:00 County Agent
5,%jegergipe-ncaa-K
tekgmdtcamman
Kgpp
j floor of the old H.O.B. to a larger
suite, just a few doors away fron
Rep. Homer Thornberry of Aus.
tin.
Then Panhandle’s Representa.
live-elect, Walter Rogers or
Pampa, in a lucky draw with oth-
er newcommers, landed one of
the best spots in the old H.O.B.
on the first floor near th. front
of the building, close to the suite
of Rep. Olin E. Teague of College
Station.
yqiud
WASHINGTON, Dec. 22, (P) ing about for better officssuites
Once every two years Represen- vacated >y depar ‘ S
tatives in Congress do a lot of Then other changes follow in a
sort of chain reaction.
BILL.’
you 2a
BACK :Ae
Ne
wo
, ‘ s
2? n..
r.
jacent to the quarters of the Sen-
ate foreign relations committee,
of which he is chairman.
With the 81st Congress in its
final days, legislators who were
reelected in November are look-
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( • 8 5
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2.4 7:15 Thoughts for the Day
2 1 7:80 News
202 7:45 Eddie Arnoldd
22 8:00 Pages of Gold
3 8:15 Sagebrush Serenaders
, 8:30 Chamber of Commerce
2 8:45 East Texas Teachers College
2 9:15 Football -oc
breather. Weary children are
"FezgezhgseesSBltu
WISH
e
-
22223859
Accept our wishes
for a Merry
Christmas! May
your New Year
bring you the most
1, of the very best!
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climbing manufacturing costs
make them necessary.
The ESA asks merchants not to
j raise their mark-ups above those
। they used in June before the Ko-
rean war;, that is, not to put the
retail price above the wholesale
price by any greater percentage
than they did before Korea.
Profits come out of these mar-
gins, but so do the costs of doing
! business, paying clerks, the rent,
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Mt. Pleasant Daily Times (Mount Pleasant, Tex.), Vol. 31, No. 210, Ed. 1 Friday, December 22, 1950, newspaper, December 22, 1950; Mount Pleasant, Texas. (https://texashistory.unt.edu/ark:/67531/metapth1483308/m1/2/: accessed July 7, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting Mount Pleasant Public Library.