Gainesville Daily Register and Messenger (Gainesville, Tex.), Vol. 60, No. 74, Ed. 1 Wednesday, November 23, 1949 Page: 12 of 12
twelve pages : ill. ; page 24 x 19 in. Scanned from physical pages.View a full description of this newspaper.
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Fine Car Features
at your Ford Dealer’s Today!
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Drive the ’50 FORD TOCtay f
AT YOUR FORD DEALER’S
HILBURN MOTOR COMPANY
214 North Dixon
Phone 966
FORD)
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□ Horn ring is smart looking
and of new shape to prevent
snagging of sleeves—ora lady’s
bracelet. Needs only a touch.
□ New 3-blade fan—it’s de-
signed to scoop in more air at
a slower, quieter fan speed.
□ New interior appointments
and trim. Smart ornaments. New
rich treatment on door panels.
interior quietness
_ond protectian.
• Long life has been added
everywhere to the engine, frame,
and body. That’s Ford quality!
□ Style note — that’s the new,
rich Ford medallion on hood
and rear deck—it’s beautiful!
□ New design exterior han-
dles, anchored at both ends,
have the grace of fine silverware.
□ New colors—your choice of
11. They’re baked on to keep
that "Showroom Complexion."
□ "Magic Air” Heater in the
1950 Ford has higher speed
motor to increase air flow 25%.
□ New timing gear—it’s made
of new "hushed” material for
extra engine quiet. Try to hear it!
FFR
□ Improved front suspension
with new torsional stabilizer
adds to Ford’s roadability.
□ Interior light switch now lo-
cated on the instrument panel.
It saves groping in the dark.
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□ New floor coverings in both
front and rear, are made of
rich and durable materials.
□ New front-seat springs of
non-sag construction are firmly
buoyant for restful posture.
□ Automatic courtesy light
goes on when you open either
of the front doors—convenient.
Yes, the 50-way-new ’50 Ford is the one
fine car of the low-price field. It’s the
only low-priced car designed in perfect
3-way balance . . . with (1) top fashion
car styling •. . with (2) top power in the
new 100 h.p. V-8 and 95 h.p. advanced
Six ... and (3) top provision for roomier
comfort. But your Ford Dealer is the man
to see, he’ll let you drive it!
□ New wider sun visors give
you more protection from glare
—greater safety when sun is low.
□ New streamline details in
good taste bring new beauty
to the "Fashion Car.”
□ Box-type frame rails have
steel of increased thickness for
greater rigidity.
□ Additional heavier sealer
{ at 41 points gives greater
□ New foam rubber front-seat
cushions hold their shape, pro-
vide added comfort.
□ New color styling in a steer-
ing wheel that’s a pleasure to
touch. Positive grip.
□ New bumper guards and
new bumper support arms keep
you safer ... in style.
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□ Hand brake operation is
easier because of zinc-based
permanent-type lubricant.
□ New rubber seals and reveal
molding on windshield and back
window add snugner:
□ Brake pedal is well away
from steering column to allow
greater driving freedom.
□ Smart hardware, inside and
out, has been designed to give
you more than beauty.
• New camshaft—its lobes are
designed for quieter, more effi-
cient valve operation.
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□ Additional 3888
strengthening at 13
vital points increases safety
of famous "Lifeguard” Body.
□ New ornamental deck-lid
handle forms attractive frame
for license plate.
□ Finer Six, too—95 h.p.—the
most advanced Six you can buy.
Gives greater economy.
□ Sealed brakes —protected
against dust and water for
greater safety.
Kbe
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□ New rear bumper has rib and
new mounting arms for greater
protection against impacts.
□ New concave instrument
knobs have brilliant, new con-
trasting colors.
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□ New pistons—they’re super-
fitted and designed to start
more quietly, run more quietly.
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□ More head room results from
new bows that hold top lining
across full width of roof.
□ Exclusive 100-h.p. V-8 per-
formance for brilliant pick-up,
smooth response, safe control.
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• New lined 9M-=
luggage locker N
offers more baggage space than
any other car at Ford’s price;
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□ New double-walled glove
compartment door has new
piano-type hinge. Looks and
works better.
□ Deck-lid latch, too, is new.
Luggage Compartment opens
with finger-tip ease.
□ Parking lights are now re-
positioned and re-styled—an-
other touch of beauty you’ll like!
is
969
□ New "Magic Air” Heater con-
trol clearly marked, lighted for
easy reading, easy to operate;
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□ New gas filler tube and cover
— new non-spill vent tube.
Closed cover blends into body.
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The one fine tarin the low-price field
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□ Hood ornament of new
design adds a touch of distinc-
tion to Ford's famous beauty.
□ New rotary door locks as
in costliest cars—doors close
silently and securely.
□ Touch-button latch. Yes, a
touch on the button is all it
takes. Sleeves can't catch.
□ Defroster openings are 44%
wider and air-flow rate is 25%
higher—for wider vision.
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□ Arm-rest door closer now
provides a finger-fit grip to
close doors easier.
SO WAYS NEW
FORD for SO
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□ New fabrics are a decora-
tor's dream—your choice of
long-wearing broadcloth or mo-
hair in rich dear colors.
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12— Gainesville (Tex.) Daily Register Wed., Nov. 23,1949
5888598
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Gainesville Daily Register and Messenger (Gainesville, Tex.), Vol. 60, No. 74, Ed. 1 Wednesday, November 23, 1949, newspaper, November 23, 1949; Gainesville, Texas. (https://texashistory.unt.edu/ark:/67531/metapth1535066/m1/12/: accessed July 17, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting Cooke County Library.