The Elgin Courier and Four County News (Elgin, Tex.), Vol. 46, No. 23, Ed. 1 Thursday, September 10, 1936 Page: 5 of 8
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ELGIN COURIER, ELGIN, TEXAS, THURSDAY, SEPTEMBER 10, 1936
NEW SWEDEN
Quite a Change
Checker Front
Store
>
333
83
She stops in the middle of a
sen-
"‘a
She printed.
paper
-
Potatoes, 10 lbs. 33c
PE LEE NEWS
49c
mer»
95c
Business Makes
/
1.65
85c
.)
Soap, P.&6.6 bars 25c
19c
Bing Flakes
new
Sirloin Steaks, lb. 19c
Round Steaks, 1b. 19c
Seven Steaks, 1b. 14c
Sr*
We
new
10(
Stew Meat, 1b.
AL.
L. J.
Texas
Elgin
Brown Eyes
1
f
_
and made extensive investments in the purchase of
\
stock. . .you have dressed your establishment in the
FLOUR-
Angel Food,‘48‘s 1.90
1.85
90c
Mr. and Mrs. Emil Lundstedt, of.
Austin, were guests Thursday with
Mr. and Mrs. Swanberg. •
Rev. and Mrs. Fred Olson were
guests in the Enoch Malm home Sun-
day afternoon.
Mr. and Mrs. Albert Munson and
sons were guests in Decker Sunday
at the Titus Swenson home.
Mrs. F. Klages returned to Austin
last Monday.
The Dunks, Warrens, Klages and
Rabuns had a union dinner at the
R. F. Dunks home last Sabbath.
M. L. RIVERS COMPANY
Inc.
<
ALL IN THE DAY’S WORK FOR
GIRL IN THE FRONT OFFICE
Shortening, 4 lbs. 49c
Jasmine, Purely Vegetable
WE WANT FAT CATTLE AND
HOGS. SEE US BEFORE
YOU SELL
-------------o-------------
Elgin Couriers are on sale at Went-
land’s Drug Store in Manor, and Up-
chureh Stationery Store in Elgin.
Pineapple, 3 for 25c
No.' 1 Flats, sliced or crushed
A *
e
are fully equipped, through experience and with
and seasonal advertising material, to render you
-,,
This fur parka, once worn by Ad-
miral Richard E. Byrd at the South
Pole, and which Corrine, sensational
“Apple Dancer” in the Streets of All
Nations at the Texas Centennial Ex-
position in Dallas, wears above, is
quite, quite different from her dancing
costume.
MR. MERCHANT, MR. BUSINESS MAN ... a new and
promising business season is just ahead. . .It is time to
give thought to merchandising and promotional plans
which will insure that you will get your full share of the
season’s business. . .You have gone out into the market
7 %
b>
Dressed Chickens, 35(
Sliced Bacon, 1b. 30c
Sugar Cured
Angel Food, 24’s
The Best
Blue Rose, 48’s
Blue Rose, 24’s
Guaranteed
La Luna, 48’s
la Luna, 24’s
Good Flour
Salmon, No. 1 can 11c
Alaska Pink
Peaches, No. 1 tall 10c
Cock O’ Walk, sliced
Pork & Beans, 3 for 14c
Gibbs, full 16 oz. can
Peas, No. 2 can 9c
No. 3 sifted
Sugar, 10 lbs.
Standard Granulated
With $2.00 purchase of other
chandise
MEAT SPECIALS
We carry only the. very best fed beef
Sardines, 6 for 25c
American
fence to answer the phone,
placates a subscriber whose
o
(
Mr. Lonzo McClain, of Houston,
was in this community over the
week-end.
merchandise. But your selling task is still ahead of you
. . . In mapping your selling plans do not fail to take into
account the importance of advertising. . .It is one of the
most vital cogs in every successful selling campaign. . .
and right there we feel that we are qualified to serve
you well. . .First is local market coverage. . .second is
the production newspaper displays which will catch
the buyer’s eye and cause them to pause and to read. . .
most valuable service. . . There is no extra cost for our
special advertising service assistance. Let us help you
plan your merchandising program for Fall business now.
Mrs. Luther Johnson, Mrs. J. A.
Sundberg and Miss Florence John-
son attended the Ladies’ Aid in Lund
Wednesday afternoon, for which
Mrs. Geo. Lyckman was hostess.
—FREE DELIVERY-
NEW SWEDEN, iSept. 9.—Mr.
Morris Olson spent the week in the
Edgar Lindgren home.
Iva Jones returned home from
Houston Saturday.
Guests in the Victor Bengtson
home Sunday afternoon were Mr.
and Mrs. Edwin Berggren and Mr.
and Mrs. Elof Swanberg.
Mr. and Mrs. Edwin Berggren and
family and Mr. and Mrs. Elof Swan-
berg and family spent (Sunday even-
ing in th Victor Bengtson home.
Mr. and Mrs. Ben Malm and fam-
ily from Lyford were visitors in the
Elof Swanberg home Friday evening.
Mr. and Mrs. Emil Lundstedt and
children of Austin were visitors
Thursday evening at the home of
Elof Swanberg.
Business
has failed to arrive. It takes several
seconds to get back to the news
story.
She types a paragraph. A book
salesman comes in. Five minutes pass
while she is explaining she doesn’t
ma want to buy books.
P The editor enters and asks,
“Where in the world is the Evans
party story?” She finds it, buried by
dozens of papers, on his desk.
The phone rings. She reaches over
a pile of letters and knocks off the
paper weight. The letters scatter
over the floor.
; A hammering noise starts in the
J work room. The man on the phone
* complains that if people paid atten-
tion to their business they could
soon understand what is being said.
She stoops to pick up the fallen
letters and starts a runner in her
hose. She returns to the news story.
A seven-year-old child enters with
an envelope in hand. Says, “Take
‘ this,” and runs away. The envelope
contains a report of a birthday party,
but the names are practically impos-
sible to read. She makes note to call
FAIR OAKS, Sept. 7.— Mr. and
Mrs. A. R. Dungan and son, Tru-
man and Frances Reed spent the
week-end in Houston, visiting rela-
tives and friends.
Mr. and Mrs. R. S. Hoffman and
Mr, and Mrs. Grady Deglandon of
Austin spent the week-end with Mrs.
G. R. Dungan and son, Sam.
Those spending Saturday with
Mrs. G. R. Dungan were: Mrs. W.
L. Gillaspy, Mrs. Carl Walker and
sons, all of Taylor and Mrs. J, V.
Dunbar of Elgin.
Mr. G. T. Dungan, son, Vernon
and daughter, Marie were Elgin
visitors, Saturday.
Mr. and Mrs. G. T. Dungan and
family spent Sunday with Mrs. G.
R. Dungan.
Mr. and Mrs. Charles Gillaspy and
children of Houston, spent the week-
end with Mr. and Mrs. A. L. Smith.
PE LEE, Sept. 9.—Miss Evelina
Jensen took a bus ride to Dallas last
Wednesday to view the Texas Cen-
tennial exposition. She motored back
via Austin and attended a camp
Sometimes people who have oc-
casion to transact business in The
Courier business office or over the
phone may think they do not get
the service they should. Here is a
typical story of some of the things
the front office girl has to contend
with, written by Bernice Griffith in
the Greenville Vedette:
Mr. Carlton Blackburn was also
here to see his sister, Mrs. Charlen
Dunks and mother.
Mrs. A. J. Jensen was called out
to Lawhon Springs last Tuesday
morning and Mr. and Mrs. J. D. Kel-
ler are the proud parents of a fine
8 pound boy, named Opal Eugene.
Mr. A. Kramer and Miss Geneva
Jensen were guests at the F. C.
Smith home last ISabbath and Friday
evening also.
Miss Geneva Jensen called at the
home of Mr. and Mrs. Rabun, at
Butler, last Tuesday.
I saw in the “Pathfinder” the other
day that there are eleven companies
in the U. S. that buy second hand
chewing gum. So don’t waste your
old cud by sticking it under your
plate, on the table leg or on the door
casing but invent a new gum holder
and sell your cast off cud. You may
have a chance to buy it back at re-
duced rate. But who really would
want to chew second-hand gum? I
wouldn’t even want my own even if
it was remodeled and sweetened. Of
course “Pathfinder” didn’t tell what
use was made of the old gum. I
would like to know.
Guests for a formal dinner at the
Jensen home Thursday evening were
Mr. and Mrs. R. Jenkins, Mr. A.
Kramer and Miss Geneva Jensen,
honor guests, and Messrs anti Mes-
dames Paul Farris, F. C., H. N. and
H. V. Smith, Will Schwarz and M.
D. Sylvester. Naturally Mr. and Mrs.
A. J. and Mr. and Mrs. R. N. Jensen
were present. Miss Evelina and Mrs.
R. N. Jensen were hosts and Misses
Mildred Smith and Doris Jensen as-
sisted as waitresses. The evening was
spent with music and games, the
most outstanding feature being the
“mock court” with Mr. R. N. Jensen
as the culprit. The witnesses proved
him guilty but as he has shown un-
questionable proof of insanity by his
own sister and mother the jury final-
ly pronounced him unbalanced and
he was sentenced to the asylum for
15 years but the court called for a
new trial so look out, as he is still
at large!
Mr. R. Jenkins and family and Mr.
A. Kramer and Miss Geneva Jensen
were invited to an ice cream supper
Thursday night at the home of Mr.
sand Mrs. H. N. Smith.
Quite a crowd motored from here
to Austin last Sabbath to attend a
week-end camp meeting.
The school opened here last Tues-
day with an enrollment of 23 stu-
dents.
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Tomatoes, 5c
Red Ripe, new crop, No. 1 can
mother of child, and learn what
story should contain.
She goes back to typewriter and
works six minutes. A country corres-
pondent appears, asking for station-
ery. She stops, and after a search,
discovers there seems to be not one
package of stationery. Country cor-
respondent leaves in pained mood.
She makes note to have stationery
Wiese-Fredrickson Wedding
Miss Doris Fredrickson of the Rose
Hill community and Lee Roy Wiese
of Cele, were united in marriage
Wednesday evening at the Elroy
parsonage by Rev. Scott.
The livingroom of the parsonage
was made very attractive for the
ceremony by Mrs. Scott.
The only attendants were Mr. and
Mrs. Hugo Tinglow.
The bride was beautifully attired
in a fall costume.
After the ceremony Mrs. Scott
served the wedding party with a
splendid supper.
Mrs. Wiese is the attractive daugh-
ter of Mr. and Mrs. Rudolph Fred-
rickson, of Rose Hill.
The young couple will make their
home in Cele, where Mr. Wiese is
employed. He is the son of Mr. and
Mrs. Ewell Wiese of that place.
—.----,—o-------—
FAIR OAKS NEWS
as
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Peaches, No. 2% 19c
Del Monte, sliced or halves
The Elgin Courier
Covers Elgin Trade Territory like a blanket.
meeting there on Friday and Sab-
bath. From there she went to San
Antonio, where she stopped off for
another meeting (Sunday. And from
what we know, she was supposed to
be in Corpus Christi by Tuesday to
start the school in the morning.
Mr. Rolen Jenkins and family and
Miss Margret Klages left Sunday
morning for Montana. Mr. Alpha
Kramer went with them as far as
Wellington, Kansas.
Mr. Fred G. Haynie, county super-
intendent was in this community one
day the past week.
Mr. and Mrs. W. L. Hawthorne
and family called on Mr. and’ Mrs.
G. T. Dungan and family Friday
night.
Mrs. H. H. McFarland and son,
Jan returned home from a visit to
San Antonio and other places, Tues-
day.
Luther League Program Next
Sunday
The program for Luther League
next (Sunday will be as followss:
Leader—Mrs. Gunnar Swenson
Song—Lucille and Gertrude John-
son.
Reading—Myrtle Nyquist.
Song—Manor Glee Club.
Reading—Judith Bragg.
Song—Mrs. Tinglow, Mrs. Oscar
Lundgren.
Musical Reading—Mrs. Louis
Lundgren.
Song—Mnor Glee Club.
Remarks—Rev. Olson.
And Still the Interruptions Come
She writes four lines. A politician
breezes into the office and inquires,
“Precious, where is the editor?” She
restrains her annoyance and replies,
that the editor has turned printer
and is now employed in the work
room.
She glances at last line in story,
and tries to continue. She meditates
a minute. A friend, passing by, in-
quires, “Is that all you have to do?”
The phone rings. A family reunion
is reported, and voice over phone
wants place for this item on first
page. The wires click furiously and
it takes twenty minutes to get list of
“those present.”
The politician departs. Seeing ex-
pression on face she is pleased to ob-
serve that editor is not going to sup-
port politician for office.
She types with haste. Grocery store
owner bursts into office and mutters
that his advertisement for the week
must be reset, as it is entirely un-
satisfactory. Offers no alibi as to how
his O.K. was placed on ad less than
an hour before.
Printer has question. Wishes to
new
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know meaning of motion picture ad
reading: “Not a Western special in-
vestigator.” Some bewilderment.
Then light. Ad should read: “Special' ■
Investigator. Not a Western.”
She returns to news story. The
phone rings. A dim-wit school boy
wants to know when the War of 1812
took place?
A salesman with a new scheme for
selling advertising drops in. She ex-
plains editor is busy and cannot talk
to him now. Saleman insists must
see editor. Enters work room over
protests. When salesman makes exit,
a few minutes later, he is obviously
insulted.
She finally completes news story
and takes it back to linotype opera-
tor.
Upon returning to office "she finds
a handsome middle aged woman and
a twittery blond girl waiting for her.
। Mother introduces daughter and her-
self.
“Ive been telling my daughter,
Alice, that she should take up work
in a country newspaper office as her
career. Alice is the nervous type, you
see, and can’t live in a tense atmo-
sphere. I think life in a country news-
paper office is just what she needs.
There is absolutely no nervous
strain!”
She gives a remote smile and is
about to make feeble effort to ans-
wer. Effort proves unnecessary.
The phone rings.
---o------------
Miss Ella Kylberg, of Austin,
spent a few days with her parents,
Mr. and Mrs. Oscar Kylberg.
Miss Margaret Anderson spent a
few days in Elroy with Miss Anna
Scott. .
Y
Mr., and Mrs. Ben Malm, from Ly-
ford, spent the week-end in the Elof
Swanberg home.
Mrs. Ida Magnuson of Austin, is
spending a few days with relatives.
Guests in the Luther Johnson
home Sunday evening were Misses
Myrtle and Lucinda Pfluger, Messrs.
Helmuth Hebbe and Henry Pfluger,
all of Pflugerville.
Coffee, 1 lb. 14c
Pure Rio, striped pkg.
Chop Steaks, 1b. 14c
Roast Meats, 1b. 10c
Pan Sausage, lb, 20c
Plenty Pork
Pork Chops, lb. 20c
Ground Meat, lb. 15c
*
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Smith, J. O. The Elgin Courier and Four County News (Elgin, Tex.), Vol. 46, No. 23, Ed. 1 Thursday, September 10, 1936, newspaper, September 10, 1936; Elgin, Texas. (https://texashistory.unt.edu/ark:/67531/metapth1536361/m1/5/: accessed July 17, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting Elgin Public Library.