The Colony Courier-Leader (The Colony, Tex.), Vol. 17, No. 52, Ed. 1 Thursday, May 20, 1999 Page: 21 of 41
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422-SELL
Classifieds
F WAY
DFW Community Newspapers
Week of May 19 -20,1999
GMC takes fresh approach with new looks of Sierra Sport Special Edition
GMC is taking a fresh advantage of our standard equip- rear differential, high-capacity air
approach to marketing full-size, ment superiority versus our com- cleaner, am/fm stereo radio
regular cab pickup trucks in petition and creates a distinctive w/cassette, radio delete, cellular
Texas, Louisiana and Oklahoma yet sporty truck with substantial phone provisions, tinted glass,
with the introduction of the Sierra content for the price. It also sliding rear window, rear window
Sport Special Edition. The special increases our level of differentia- defogger, cruise control and
regional package is available in tion from Chevrolet, which is power door locks.
two or four wheel drive models marketing a completely different Customers
and provides more standard con- package in this region.’ GMC is targeting youthful-
tent than competitive models in GMC and Chevrolet have his- minded, male and female full-size
the region. torically offered the same content pickup buyers under 35 years old
The hot new look of the Sierra and discount on virtually the who demand more in a special
Sport Special Edition is joined by same trucks in this region. This promotional package in this
a wide array of segment-loading year, GMC’s regional package is region than has been offered in
standard equipment found on all based on a sportside body, one of previous packages by Ford,
Sierras, capitalizes on the best the Sierra’s best styling attribut- Dodge or GM.
styling attributes of GMC’s sales es, while Chevrolets is based on a “Our research shows Ford to
volume leader, and will cost cus- wide side body style, be doing a considerable 1/2-ton
tomers $1,000 less than they Content sportside business in this region,”
would pay for a similarly-equipped In addition to the hot new look said Kornas. “On average, this
vehicle in any other state. of Sierra’s sportside body, the buyer is better-educated, more
“We’re very excited about this Sport Special Edition features the affluent, younger and more likely
opportunity to market a regional tried-and-true performance of the to be single than a wide side
Sierra package that offers a sub- 200 horsepower 4.3 liter V6 buyer.”
stantial amount of content versus engine, the popular Z85 ride and GMC also believes that
traditional offerings from our handling suspension, air condi- younger, style-conscious buyers,
competitors in this region,” said tioning, deluxe chrome ' front who might even be considering a
Jim Kornas, Sierra Brand appearance, 16” chromed wheels sporty coupe such as a Mercury
Manager. “This package is excep- and white outlined tires’ Cougar or Mitsubishi Eclipse for
tional because it is different from Available options include auto- about the some price, will be
the traditional ‘low content/low matic transmission, heavy duty attracted to the Sierra Sport
price’ vehicles offered in this transmission cooling system, skid Special Edition due to its sporty
region of the country, takes plate, 3.08 rear axle ratio, locking styling, high performance power-
DN
WOOD • DENTON
Exit 462 off 1-35 East • Toll-free metro 972-434-1515 • 940-591-WOO1
BUICK • CADILLAC • CHEVROLET • GMC • OLDSMOBILE • PONTIAC • CERTIFIED USED CARS
NO
Haggle
NO
Hassle
All GM
Reba tes
Apply
Cadillac DeVill
For the Time of Your L
TM
450 New Cars & Vans
Yukons, Tahoes
and Suburbans
at James Wood in Denton!
100
GM 1/2-tons
Come ready to
trade at Wood!
GMC® Do one thing. Do it well.
GMC Sierra Sport
Special Edition
plant and high level of standard
equipment. “You just can’t get
anywhere near 200 horsepower
for around $18,000 in a Cougar or
an Eclipse, but you can got that
level of performance with the
Sierra Sport Special Edition for
that price,” said Kornas.
Price
Whether its a youthful, full-size
pickup customer or a crossover
customer from the sporty coupe
segment, each will benefit from
Segment leading standard
content
Not only will customers in the
the Sierra Sport Special Edition’s
MSRP of $18,060 for a two-wheel south central region of the U.S.
drive model, or $20,967 for a four- benefit from Sierra’s specially dis-
wheel-drive model, $1,000 less counted price, they’ll also benefit
than a similarly-equipped vehicle from a long list of segment-lead-
in any other state, ing standard performance, safety
Sierra’s segment-leading level
•Four wheel-anti-lock disc brakes
• Dynamic brake proportioning
• Full floor carpeting
♦Driver message center
•Map pockets
• AM/FM stereo radio
• Multiple power outlets
•Airbag deactivation switch
•Full analog instrumentation w/tachometer
•Daytime running lamps
and comfort features not found on
other competitive offerings in this
region or across the country.
For information on the Sierra
Sport Special Edition, customers
can call toll free 1-877-GMC-SIER-
RA or visit Sierra’s now web page
at wwwsierra.gmc.com/hottruck.
of standard content
•Automatic headlamps
• Battery rundown protection
•Locking spare tire hoist tube
•Tilt steering wheel
•Intermittent windshield wipers
•Front recovery (tow) hooks
•Uplevel cloth 40/20/40 split bench seats w/fold
down armrest/storage compartment
• Driver and passenger seatback recliners and lum-
bar adjusters
We ’re about
SERVICE • SELECTION
VALUE i
We ’re about More For Less!
‘99 WINDSTAR LX
‘98 FORD TAURUS
1 Per
- • Month
melteik
‘97 EXPLORER SPORT
2
8 8
Dual A/C, 4Dr.
97 HONDA CRV
--.-----.
516,588
Auto, Full Power, Low Miles
'97 F150
$12,48
Auto, A/C, and More
•A/C • PW, PL
• Automatic • Tilt, Cruise
$231 per mo. for 60 mos. at 6.9% APR Financing |
10% Down. Sale Price $11,988 WAC
7.0%-7.9% APR |
Available on
1997,1998 & 1999
P dF 1
Available on 1996,1997 &
1998 Taurus’ & Sables
‘97 FORD EXPLORER |
$1 6,995
18,488|
Full Power, Better F
‘98 MAXIMA SE
19,850
?ower Sunroof, CD. Full Power
'98 MERCURY SABLE
•A/C • PW, PL
• Automatic • Tilt, Cruise
PRE-OWNED TRUCKS
‘93 C1500 Ext. Cab Silverado Lt Conv. Pkg. $13,788
‘95 Z71 Sportside Chevy...............$15,988
‘98 C1500 Silverado Ext. Cab 3rd Door..........$20,988
‘99 F250 Quad Cab XLT Won’t Last Long At $22,788
‘97 Ford F-150 Lariat 4x4 All The Extras Priced To Sell!
‘99 F250 Quad Cab Diesel .......Priced To Sell!
Metro (817) 481-3531 o
www.paytonwright.com %
440 W. Hwy 114 I
(Exit Main St.) Grapevine P.
All prices plus TT&L. W.A.C. Art for ill
11,99
Full Power
PRE-OWNED CARS
‘95 GEO Prizm Auto, A/C, 4 Dr .............$6788
‘97 GEO Prizm Auto, A/C + More.............$8850
‘97 Honda Civic 4Dr. LX ................$11,988
‘98 Toyota Corolla 4Dr., LE, Full Power.....$12,988
‘98 Mustang GT Leather, CD & More ........$16,988
‘97 Mitsubishi 3000 GT VR4 Only 6800 Miles $28,981
WE REBUILD CREDIT
Bad Credit, Divorce, Bankruptcy, Charge Offs,
220111 Slow Credit, First Time Buyers
WE CAN HELP!
G1s Call 24 Hours A Day Toll Free 1-888-919-9191
tion purposes only. See Dealer For Details.
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Watterson, Tim. The Colony Courier-Leader (The Colony, Tex.), Vol. 17, No. 52, Ed. 1 Thursday, May 20, 1999, newspaper, May 20, 1999; The Colony, Texas. (https://texashistory.unt.edu/ark:/67531/metapth1621575/m1/21/: accessed July 17, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting The Colony Public Library.