The Thresher (Houston, Tex.), Vol. 24, No. 20, Ed. 1 Friday, March 3, 1939 Page: 2 of 4
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News Item WKM
United States May Save
World For
^;fMMr4UwRM0.O'l - n. -
FUNDS RAISED
FOR STUDENTS
IN WEST CHINA
■v* • JTt
'!!",:' I!" "
_ ' , ' ' ^
Short Story
"Pur Q
ay b
.; : ¥
Political Opinion
6Contined From
Page One
war material* to no ono because
strained relations and entanglements
an- suit to bo the outcome. Almost
none at all favored selling planes
to the dictators to the exclusion of
democracies. Dividing the ballots
seetionaily, the Middle Atlantic,
West .Central, and Southern states
showed approval of the question more
than other sections by a few per-
centage points.
Dies Stands Low
With Collegians
Hv Associated Collegiate Press
811 per Sleuth Martin Dies,. Con
Ki'ossman front Texas,, is, not in Vfery
good standing with most collegians.
Mr fin ays into the realm of Is ma in
the I'nlted States seem to bring: Only
•smiles', to the faces of most undei?-
K'railuatos, although many profess to
lie "skeptical but not uncmvincable."
Commenting' on the recent action
of cmigiess piviiiR- Mr. Dies $100,000
to continue' his, investigations, the
"Daily lowan" at the t'niveixity of
Iowa saill this:; "It looks vi,>ry much
us it' there'll be a lot of fun among
the Dies, investigators c .dtiMng .the
i umiUH ekvi-n "months. Probably
$ H)0,into 1 isn't., .too,miafh to spend for
; tf oo'l lauKh4'.H;<jllly '6 i.(j.^M!.nds' liViich
:ij*-ie t"i Ippsij with loss huni' i."
While the IT in ivfi-.s i Ly of .Maine
"•'ampuvV called it "the.mos'tI'obyious
;>rd (Ji-pli;) aliie evample of pule
>iast.e .,f public liii.ney in -iveent Con-
v. .".finual .l. 'ii.vi atioiis," th<> St.
tawi eiici 1' r, iv<']:.;ty "Hill N ews"
iiiij'ijlj 'Mi. jst f!i! '-.sd'eolninijrUi'y .on tin:
■\ nufi ioii'n,.pe.i M| thai a biased, ju'eju-
.iicoil. lii'n i .'.v- niinil. i'i .^nch
a tuiji ■ h.■.;ii c.-nsiniie ii. activities
iin'hecked'."
!'ak:uj_' a iitlie 'different .-taiei, the
' iiiv.'i -ily M innesi.ta "Daily" cal
lJIV: sir t'hairaian Diiv i" eh'ftosi; his
\ 'm >•: aiul Issue 'his . .slntemi'iits.
• i, j.;n a!..' < i.11.-J• ii■ i:<t• I. A", in-
w-.>? iis'ilitil ii' in \ merit:,;,n artivilir-s
I.■finitely iivi'.'dcd. With .increased.
:.-!- ilini K Ajrotljdff pi'iv'onni-l. tie-
An.. .<•« , public has a right t
> t flic < ii.iii;tti-e to live up to the
■ .... e it .-•ji-ivv-fd at its inci-pHoti,;'
i .':iit' fan!1 fnuiid :svith the investi
■a' i. ti •.! !nut it. is ; foreign lii . our
i t utji:>'D.. 'I'h'- "Knyptinti" i'f
S. I'll Illinois Teftrhe.l-H l.Jfriiejjv
I hi ii this -aay; "What wouhi you
; !•■ !"•: ■>' doing tip an individual whom
!M.i\ iiHj'Hfp lii lii- ;i iiitiveikivo
'■'Mrac'tiii'" If /jou put -au.'h a person
in |ij;so:i ivi; take away his. right ,to
■ ■■ hiniself. because his*;. i/ltl nrVlf
arid bpiniiMis '('till CoMMWrJ/l M that of
.leil iiiterests, then we don't, need
■ v.i . .. about dictAtorships ii
■I II.Vr'll have "Vl.-.-nl' "Of -I."
I'lroji' Students Wjjtni
Only Defensive War
I rem I. C. I Skiff
I ■, ■ W'.rili, Mii:. ;: ' The I'nited
Sta.fi.-.:; •i)i'oJ>|l iJ-o'.tb w'u-i vmiy if ..it .is j
i:j.hj'i.-c;(.'d tv aitei'i.jitt-d inviHion by
■ - ;i, :.i = • • ii' ii poweii'V1 't , , '
Till.)., -iipi 'I'-fmilely. i- the |pifl-
I ' Hi li:i!s)i;.)' ,. It. K. Se|;ay |
j |l:lyetj ihinjf' in Musical M^ehandise".!■
Houston Band House
liM'l-KT UI'IP.UICINC
S 1:..' >5 !• K is'ini'V . ■ : ' '''ftf f.fflp}||
; Si-lU(iiri find liueshcher Hand < - j
Tjistrumen'tsvsi"
Huyler Mars
Pultiun Gas Used In the World War
And the German Dye Monopoly
THE VALUE of surprise, in the
*trufgj« for the Initiative, has
loin# been recognized by fighting men.
Up until the time of the World War
surprises were mostly of the purely
military variety. Then on April 23,
1915 a new type of surprise was in-
troduced. This was the occasion of
the first Gei man cloud tras attack.
This type of surprise shall be termed
technical, and for the most part is
the result of productive generalship.
Many people agree that for the
major part of the war Germany re-
[tained the initiative with' respect ti>
[technical surprise. Just how this was
accomplished will be made clear in
the next few minutes.
NOW THERE are two or three
fairly well defined factors which
' hold a controlling position in techni-
, ca} surprise, and of the, chief of these
! factors is the rapid, large scale man-f
1 ufacture of chetnicals, Thai' advant-
age of .rapid, large 'scale manufacure
1 of chenlieiils wHs made possible tt> the
Central '.Ritsvyrs, by the residence in
Ciermany of the companies which
controlled a world wide monopoly of
i dye production.
I.et us now concern ourselves with
an attempt to' demonstrate why this
Gei-■nian-o\enil,d dye monopoly was
such an - asset tij' 'he Central Powers.
I'o do this ilet us li'xamine a little
.(' ii(e hi-tory of the dye monopoly.
. By i 1*0(1 manufacture of dyes on a
larj.;e scale was concentrated almost
. exc.lii.-iwly ill fix 'great firms, all lo-
cated in (iei.niany. These,lire.:
I. I'.adiscin- Anil.'i. tiM .Soda Kab-
; ik i Harisciie I
•' 1
•J. Karliynfubrikeii N'oini. Cried.
Itayei' ami Co. (Haye'n
| \kt.ien < M-seUschaft I'm A.niliu
! Kabrikatioii, i A (i.F.A.)
' I. fin-lew, rke \".«rm. .Mcister Lu-
cie,.: and 111'.mini.',.- t lloclwU
5. I .ei ij.ii >1-1 i'a.--.i'lla (i in. Ii. il.
1 M.'a>sella ,i ; v'.-
Kiille and Co., Alitien-Gesell-
! sella ft. ilsalle)
;
|B B l.e.\.a^ I'hri.siian I'niversity
> t.u.li Ills, a> espi'eiised in jil pcdl taken
KitfeeiS Ii I'lu Skiff,;: student news-
pnper. 11
"J think tile 1, nited States: would
be justified |in fjoing , to war only; in
ijase r are attacked oil our own
shores." is a t > pica I statement.
i'1,. ;;aris line up with tile boys
in -thir, v:• •ieji..,int, the feminine opin-
wVli 'ii:iii:.v sanmieil up pretty well in
Sffitj®, j fei;:w' Mmt I isifefi gijiillsipl
"1 don'l think e should go to war
at all, and certainly .-.-AW' shouldn't go
across the, ocean to fight., However,
il another1 country came ovtlr here,
tear winild be justifiable."
Typical . student'.^statements:"
; : "I'm I'l'lifeiit. (o stay at h.-nie until
they ;:|iS|Vi'jyfer. .'.liiid; tl.i.en' .I'm
wtiiiSjiJ' , -, " ii
fj think 'ii:a,r tie, justified to
:lc.fi:|'i(;('.: t.:h;ir 1 nited .States :.its'elf; or
i't:-:;:,}....S^'^is.^i.oiil's, 'to'.rlefinid, I,u.li;,.lia-
I 'i ■ ii a 1 IwWM'i '?•' i " lii't'tf gro'ss)^,
EnjuiJ.Hiih'"' ;; ;■ j'... ;!'■,';:'i',,
"VViir only lis a; defensive measure
for the protection of our country
from invasion."
Are You Collar Blind?
SHORT NECKI
W'ciir Arrow CORDON
or TKl:ND—long poinn
give your neck altitude.
If you want to make the most
of your face, .select Arrow
white .shirts with the right
style collar to (it your type, of
neck. Arrow whites are world-
famous, revolutionary in de-
sign and renown for the best-
fitting, best-looking collars that
ever circled a neck. Arrow
whites go with all your suits,
always smart, always right.
LONG NECKI
Wear Arrow WIND-
SOR (witli tab or tab-
ic collar) ■— short
points cut down altitude.
.•L./fc-— ,".h
M -J'V*
m/r
NORMAL NECKI
Wear Arrow RADNOR
round points, very
dressy. In fiict, all Ar-
rows look well on you.
Gordon Oxford and Trump
are two Arrow shirts every
college man should own , . .
they're long on wear and short
on the purse-strings. Only $2.
Arrow shirts are Sanforizcd-Shrunk
(fabric shrinkage less than 1%)
ARROW SHIRTS
BY 1SHJ4 these companies arranged
themselves into two large comb-
inations: the first combination was
composed of Bayer, Badisehe, and
AGFA; the other combination was
made up the remaining three, namely,
Meister Lucius and Bruning, Casellu,
and Kalle.
A glance at the figures on dye pro-
duction will indicate the extent to
which Germany controlled the dye
business. For example in 11)13 we
find that Germany produced 135,000
tons of dye, while the combined pro-
duction of France, the United King-
dom, and the United States was only
16,000 tons.
THE METHOD by which this mon-
opoly was formed is interesting
since it throws some light not only
upon German preparedness for chem-
ical warfare, but also upon our own
unpreparedness. This is important
since, after all, preparedness is a
relative matter.
First of all, let us admit without
hesitation that Germany owed the
• origin and the development of her
I dye monopoly .din a large part to her
Iscientific development, which was
•fostered by a vigorous policy of ap-
; plying scientific research to indust-
rial enterprise. That part of her suc-
cess which depended upon such fac-
tors merits our unqualified admir-
ation. ;. ' ,' '
HKK tjCliNOMIG policy, however,
was not as high minded as her
Scientific policy. Ope of the strong,
aids: ||| gaining the monopoly was
j the use of patents. Patents were used
to protect the product without re-
vealing the, method of manufacture,1
This; in itself constitutes a violation
of on.' of the principles upon which
patent' law: i.-i founded. Another aid
was the .stecalled, method of full line;
lVii'l;-ipg. Si:hee, the German dye houses
were sole producers of certain dyes
svieh; s<s alizarin colors, anthracene
colors, and synthetic indigo, a re-
fusal to sell these dyeffiWht® weiO
li)dispelisalili to .the' textile industry,,
to any but those, coilicerns wh]^jb
would buy their other dyes, forced
the consumer to purchase dyes not
covered by German patents. The ef-
fect. tii this policy was not only to
stiTtightcii the dye monopoly but also
to discourage production by home
producers since no market whs ISflJr
aide for those dyes not covered by
German owned patents.
NOW THE process of centralization;
already mentioned, did not stop
at the formation: of the two large
Ciinibihatidns. Pursuing a pplicy of
aiming at;complete independence and
self-sufficiency,; a new combine was
formed. In 1910 the two groups, to-
gether with two large manufacturers
of heavy chemicals, the Chemisehe
Fabrik Griesheim-Elektrou and the
Oheniische Fabi iken ( vormals Weil-
er-ter Meer) pooled their financial
and technical resources to form that
marvelous organization called the In-
teressen Gemeinschaft. Production
was co-ordinated and directed from
Berlin, where the directors of the
interesscii Gemeinschaft worked in
close harmony with the General Staff,
It has been already pointed out
that the companies represented by
the I,nteressen Gemeinschaft enjoyed,
a monopoly oil the world production
of organic, dyes. Let us now see how
this dye monopoly is related to the
German initiative and technical
skill, all. located in Germany, used
to prepare the dyes is precisely the
equipment nnd technical skill neces-
sary to the manufacture of war gas-
es: m fact in many cases dye1'1 in-
teriivediates are war gas intermed-
iates! •
FOR EXAMPLE, a Case in which
dye intermediates are Used as
wiir gas intermediates: in the syn-
thesis of indigo the two intermed-
iates: are anilin and ehloroacetic acid.
The intermotiiate choloacetic acid
can be prepared by the oxidation of
ethylene cholohydrin. But when the
occasion arises, the ethylene cholohy-
| New : York City—(ACP)—Araeri
can college student# have collected-
approximately $6,000" for the a,id pf
student refugees In ~ China, Miss
Molly Yard, secretary of the Far
Eastern Student Service Fund an-
nounced last week, Of this amount,
$3,000 has already been cabled to Dr.
J. Usang Ly of the National Student
Relief Committee in Shanghai.
With a campaign goal of $50,000,
Miss Yard reports that eighty-one
colleges already have held campus
campaigns and nearly 200 others ex-
pect to do so during the second se
niester. Dances, bazaars, and lectures
have featured most of the drives.
Contributions have come from Smith,
Vassar, Mount Molyoke, Randolph-
Macon College for Women and smal-
ler institutions.
drill may be treated with sodium sul
fide to yield a product to which the
addition of gaseous hydrochloric
acid gives Mustard Gas, or Yellow
Cross as it is now known.
We might mention In passing that
the Central Powers used a system of
classification of war gases based
upon tactical considerations. In or-
der to avoid teaching men in the ar-
tillery a knowledge of chemistry, ar-
tillery shells containing various kinds
of gases were marked according to
this system of classification with
colored crosses. Those shells con
taining persistent substances: thut is
substances which remain for a long
time oil the soil or the object on
which they were sprayed by shell,
while retaining their dangerous ef-
fect, were marked with a yellow
cross. The only persistent substnnce
which proved to be at all effective
was Mustard Gas, hence; the name
Yellow Cross became attached to
that gas. Green cross shells contain-
led iibn-persisterit substances such as
i phosgene, while blue cross shells
i contained penetrants, as for example
Idiphenyl arsennus , chloride.
AND NOW, taking the interniediate
anilin, which is tilled faccojding
| to the Color Index, in the synthesis
1 of some 8,'I 'different dyes. This case
not only demonstrates the use of an
'intermediate,'.but also shows how. ex-
isting equipment such as diazotizing
■vats, Jean lie used to produce an en-
tirely new compound not related to
the normal dye industry.
In the preparation of any one of
the 83 different dyes, the first and
most important step is the prepar-
ation of the compound benzene dia-
zohium chloride by the action of sod-
lium nitrite and hydrochloric acid on
jattllin at low teJnpferatures. Again if
! the occasion arises this benzene dia-
zonium chloride may be treated with,
j sodium arsenate to yield a Compound j
which on further chemical manipul-
ation gives the penetrant diphenyl
iarsenous chloride.
T' HEX THERE is: the preparation of
chlofopn i in The same plant used
to i nitrate benzene, in the preparation
of anilin. may be used to prepare
picric acid. The only change, other
than the substitution of phenol for
benzene, necessary1 to1 convert) a plant
liortnally eiiiploy.ed to make nitroben-
zene into a plant ready to make pic-
ric ".acid is the change in instructions
to the chemical engineer in charge
of the valve which controls the nitric
acid to read: Leave the valve open
three times as long as you are ac-
customed to leave it open. The re-
sulting picric acid, valuable itself;
as an explosive, js then treated with
bleaching powder and chlorine to
yield chloi opicrin. Other examples
could be cited, but I think enough has
been .said . to deinoifstrale: the point,.
Thus it , becomes evident that a
monopoly in dye preduction becomes
virtually a monopoly in war gas
production. This of course implies j
that not only did the Central Powers
have the advantage of rapid large
scale manufacture of war gas at their
disposal, but also that the Allies
were unable to retaliate with any
degree of rapidity Since they lacked
the means of production. Hence the
value of technical surprise was for
tho Central Powers twofold en-
hanced.
Shop Collegiate
Reg. 13.95 Spring
Dresses Q Q|
SIZES 9 TO 15 OlOtf
Prints and solids . . . sheers and crepes . . , in dusty rose,
blues, aqua and all soft spring hues . . |! quite elegant for
you co-eds' wear from campus, and shopping to matinee
occasions. Specially priced!
Fifth Floor
-i-ijn^.ri.-j-iririjnru-ir'rinrr,-r,-i-i-ri- *
IIM DOYLE sat on the edge of hir
«J bunk with his elbows on his
knees. He just sat there, staring at
the plain gray wall in front of him.
Three years in prison. Three long
monotonous years, full of desperate
plans and unsuccessful attempts to
escapes Jim thought about when he
would get out. His face twitched, arid
his insides felt as if they had been
twisted: he would never get put. Even
with a sentence of fifty years, there
would be hope, reason for counting
months, years. But for a "lifer" there
was no hope. His lawyer had told
him that he was lucky not to have
gotten the chair, but after three long
years he wished he could see the end.
It would bo a relief to count the days
to his death, but now he would live
forever, one day the same as the next,
JIM RELIVED his crime constantly,
He could see Nina and Earl yet,
He recalled every movement of their
faces as he had pulled out his gun.
They had not believed what they
had seen, and they were, horrified
and frightened. He was not sorry
that he had killed them, but was
glad that he had done so. Jim felt
that he still loved Nina, and he did
not feel any hatred toward his young-
er brother. He hated this prison; he
hated the people who kept him there;
he wanted only to escape,
Jim stood up and walked to the
small barred window.
IT WAS black and foggy outside,
and he could hear only the
mournful sound of fog horns in the
listance. If he could only get out.
Suddenly every sound ceased . He
cuuld hear not even the trickle of
water. Jim looked around quickly,
frightened. He thought that he had
gone; deaf, but he would not believe
it. Sdriiething was wrong. The hard
electric lights no longer penetrated
his cell, throw'iUK their distinct shad-
iws and glares.
Jim clutched his shirt front in ter-
ror. Something was in front of his
cell, but he could not see what it
was. Ho could see right through
whatever it was, but objects were
dimmer and indistinct, Just as Jim
was about to scream, a quiet voide
said, "Come with mi.% J.im .give' me
your hand."
Nina's voice. Jim felt numb. He
tried to speak, but his mouth and
throat were paralyzed. He saw the
dim outline of a hand, and he slowly
stepped forward and took it. He did
not feel as if he were holding any-
thing, yet he knew that he was. His
fingers did not meet when he closed
his hand- He walked through the
bars without touching them.
HE WAS surrounded by a nothing-
ness, yet is was different and
distinct from other nothingness—he
could tell the difference. He could
still see the faint outline of a hand
leading him.
He Walked slowly by the guards,
down the corridors of other prisoners,
and out the front gates without any-
one even looking his way. A short
way; from the prison, the darkness j
surrounded him, and the fog made;
his face and clothes wet and clammy, i
"Nina," he cried in fear. !
A dili glow revealed Nina about j
two feet in front of him. She ap-
peared to he a mist that changed
position with eac hbreath of wind,
yet transparent mist that did not
change shape.
"dome quickly, I will show you
how to get away," murniered Nina's
voice.- -i i
JIM HAD to run to keep the glow
of mist in sight. Bushes reached
Jut and slapped him on the legs
and body. Stiff grass pricked his
ankles, and sand got in his shoes.
All that he could see was the dim
glow ahead of him.
He stumbled and fell. A sand crab
fought to free itself front
Jim's hand. He struggled up in dis-
guest and staggered on.
hear the fog horns and the s
of the ocen's waves slapping the
shore. He walked into the salt water
and stopped. Each step took him into
deeper water. He tried to back out,
but the more he moved the deper the
water became.
Finally he had to swim. He swam
until he Was gasping for breath and
his muscles refused to pull him along.
Nina caught his hand as he was about
|| sink. ' iji,' f A
"This is yflui way o'ttt," she inm-
mered,
With his lust remaining strength
he clutched her arm and gasped, "i
won't let go, I'll take you down too."
With a wild scream, that sounded
like the shriek of a gale, she clawed
the arm that held her. With a half
cry Jim let go. The mist that had
been Nina scuttered in a light breeze,
but wild, hurch laughter echoed
where she had been.
JIM RAISED himself from his cot
in terror. He was soaked with
sweat, and his breath was coming
in gasps. He looked around him, and
his tense face related; into a sickly
grin as he sat up. He looked at his
clothes to make sure that it had been
a dream. They were damp with sweat.
He felt rather foolish for having
thought that it was anything but
a dream. Yet he pulled up his sleeve",
and tfy.vre were two long scratches,
the scratches that Nina had made
when she freed herself. Jim's eyes
remained fixed on the scratches, and
nameless fear again showed on his
face. He started laughing hysteric-
ally, the same kind of shrieking
laughter that he had just heard.
He got up aini gripped the bars
on his door, shaking! them and laugh-
ing until the guards came to see what
was going on.
As they took tini to the asylum,
Jim looked at the guard and croaked
in mirthless laughter, "Nina said
she would get me out: it's going to
be different."
Ohio ^ Wesley ail's first co-ed never
spoke in Class during hei: undergrad-
uate career.
The University of Denver has ac-
quired a book on accounting printed
in 1494.
Graduates of seventy-two medical
schools are on the staff of the Louis-
iana State University medical school.
Although the possibilities that
present themselves to u ghost are
limitless, if I were a ghost I
should make it a point to specialize.
There would be two fields in I which
I should seek mastery. The first of
these fields would be that of deflat-
ing the eiroes of the vain. The second
would he giving my help to friends.
Perhaps the first of these fields
would be the more interesting. It
would require a certain amount of
finesse and suhtletly, that is to say, I
would have to be very nice in the
choice of the point on which I should
humiliate my subject.
If it came to my notice that such-
and-such a person was inordinately
vain of the perfect arrangement of
his hair, I should be sure to sneak
up behind him and mess it up just
when he wished to make the best im-
pressions. Or maybe it is on someone
who is especially proud of his table
manners that 1 fix my attention.
MY punishment for him would be
a punishment indeed. I should
, iggle his arm just as he raised a
dainty spoonful of soup to his mouth.
Of course no one would believe his
story that someone had shaken his
arm.
Or again niy victim might he the
over-careful dresser- the one Who
stands before his looking glass and
spends hours in getting the tie or the
cuff exactly right. His disgrace
would come when he arrived at the
party, because not until then would
he realize that the strange jerk he
had felt ill the car had in actuality
robbed him of the cuff buttptl' on his
light sleeve.
ON the other hand, I am sure my
ghostly powers would endear me
to my friends. As a departed spirit 1
should, id' course, beable to read their
minds. . :'■ y^.,' i;
How surprised and delighted they
would be to find that when they are
With me a wish is enough to send me
with all speed to open the window.
How convenient they would think it
to have a book, which was at the oth-
er end of the room, merely by a slight
gesture. All in all, I feel that death
might give, mi!,; a popularity that
would be u;iidreamable to me now. It
is something to look forward to.
i Establishment of a pneumonia con-
trol laboratory has been proposed for
Louisiana State University.
A student musical comedy will be
produced at Yale this year for the
first time since 1894.
ISM
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The Thresher
Kstabished 191(5
The Thresher, official newspaper
of students at the Rice Institute,
Houston, Texas, is published weekly
from registration day in September
to commencement in June, except
during holiday and examination pe-
riods, and When unusual circumstan-
ces warrant a special issue.
Entered as second class matter, Oc-
tober 17, 1916, at the post office in
Hoiiston, Texas, under the act of
March 3, 1879. Subscription price: by
mail, one year $2, payable in advance.
!9M Mote MM
Associated Gbfegiafe toss
Collegiate Digest
HtMHtNTtO rOH NATIONAL ADVtW tNO «V
National Advertising; Service, Inc.
Colin* PukUthttt Rtprttmillv
420 Madison Avt. Ntw YORK, N. Y.
CHICAGO • Boaron ' Lot AMII.il • SH MARCIICQ
Campus office, next to the periodi-
cal file library in the Administration
Building. Downtown office, 4312 Gar-
row Street.
Telephones
Editor Wayside 2080
Business Manager Lehigh 0183
Downtown office Wayside 1441
.. . this telephone idea can help yon
WHILE you're in college, you're on the consumer
side of the fence. There you'll find the "Where
to Buy It" section of your Telephone Directory a
quick, easy way to discover who sells what you want,
After graduation, you may be on the other side of
the fence, too—the seller's side. As a manufacturer or
distributor of an advertised product you will find das*
sified telephone directory listings a most effective and
economical way to direct buyers to the dealers han«
dling your product.
This directory service, tying up the national adver-
tiser with the local distributor of his product, is just
one of many Bell System ideas that help to increase
the value of your telephone.
'v. j!
■'■J/'
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The Thresher (Houston, Tex.), Vol. 24, No. 20, Ed. 1 Friday, March 3, 1939, newspaper, March 3, 1939; Houston, Texas. (https://texashistory.unt.edu/ark:/67531/metapth230445/m1/2/?rotate=90: accessed July 18, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting Rice University Woodson Research Center.