San Antonio Express. (San Antonio, Tex.), Vol. 49, No. 88, Ed. 1 Sunday, March 29, 1914 Page: 10 of 78
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ANTONIO EXPRESS: SUNDAY MORNING, MARCH 20, 1914
WOLFSON S
WOLFSON'S
WOLFSON'S
OPEN 8:30 A. M.
WOLFSON'S
WOLFSON'S
WOLFSON'S
Monday We Will Begin An Important Sale of Spring & Summer Dress
Fabrics at Splendid Savings
x/x>6<
The Spring and Summer
Modes Are Very Lovely
and Uniquely New
One would have to give a detailed description of
varied styles of the past 150 years to tell of the sources
of inspiration for the attire of the coming spring and
summer.
It Is a delight to see how wonderfully the Ameri-
can couturiers have translated the European modes to
better portray the individuality of American women.
It is pertinent to suggest that our tailoring rooms
will be quite busy from now until Easter and that the
first garments which go to the tailors receive first at-
tention.
(Third Floor)
Minaret Funics
A woman who has a plain
dress or a skirt which she
desires to elaborate can
buy a Minaret Flounce
which can be worn with
anything.
Navy or pink taffeta
with taffeta suspenders, or
in black and white striped
silk with black velvet sus-
penders, they are $5.
(Third Floor)
Beads
Long strands of round
or oval wooden beads in
black and colors, dull or
shiny finish, 50 cents.
(Main Floor)
Shoe Buckles
Nearly every woman has
at least one pair of fancy
shoe buckles which she
changes from one pair to
another.
They are in pressed and
cut steel, rhinestone set-
tings and some which are
finely enamelled, 50 cents
to $2.50.
(Main Floor)
Ear Drops
Ear drops are being
very extensively worn;
they are set with a ball of
jet or coraline or a pearl,
50 cents.
Others with the ball and
drop are in contrasting set-
tings, such as a coraline
rosebud with jet loops,
$125; pearl and jet, amber
and jet, amethyst and jet
at 75 cents, or with a ba-
roque pearl and drop at 25
cents.
(Main Floor)
Minaret Wire
A featherbone wire is
made to wire minaret
tunics and can be had at 10
cents the yard.
(Main Floor)
Two weeks before Easter, plenty of time to have them made into new attire be-
fore then.
In considering the prices it is worthy of consideration that our regular prices
have been conclusively proven to be quite noticeably less than the same qualities
are priced elsewhere.
The comprehensive variety of new weaves, new shades of materials which go
to make up the offerings, and being sold at real reductions at the very beginning of
the season makes an opportunity which no money-wise woman will allow to pass by
without securing a share of the savings. i
We will fill mail orders and deliver them free to any point in Texas, but we can-
not send samples nor guarantee that we can fill the order with the exact material
or shade desired. _ I
The sale will begin Monday morning when the store opens at 8:30 and will be
on sale throughout the week, except for lots which are sold out sooner.
This Is An Extra Special!
36-inch 29c colored plain Crepes 36-inch 25c "R" Crepe Cloth
40-inch 29c colored plain Voiles 27-inch 29c Cords
27-inch 25c Ratines 36-inch 29c Hesper Suitings
27-inch 25c English Repps 36-inch 25c Linenes
27-inch 25c Poplins 32-inch 25c Printed Crepes
Full assortment of Spring and Summer shades.
Cents
Worth to 29c
I
21
Cents <
Worth to 29c 1
$2 Rice Cloths $1.69
A very fine quality of imported rice cloth in solid colors. A
quality that is exceptionally good at $2, in this disposal we have
priced it $1.69 the yard.
40-inch 59c nubbed Ratines in colors, yard 43 cents
44-inch $1 imported black and white Ratines, 89 cents
44-inch $1.25 black and white imported Ratines, $1.09
41-inch $1.75 black, white and eolored mixture Ratines, $1.19
44-inch $2 black, white and colored mixture Ratines, $1.69
59c Brocaded Crepes 39c
Brocaded and plain silk mixed crepes in pink, sky, tan, rose and
other popular shades; 25 inches wide. Regular 59 cent quality
for 39 cents.
59c Silk Mixed Poplins 49c
There is a decided vogue for poplins, so this news will be of
unusual interest and to make it more attractive we have added
some silk mixed crepes of the same quality at the same price. I'.ach
is 38 inches wide, 59c quality at 49 cents.
59c Fancy Organdies 44c
Organdies have been restored to favor; they are quite in accord
with the dainty rufflings and trimmings of the season, these are
a fine quality of imported French organdies printed in dainty
Dresden designs; 32 inches wide, 59c grade 44 cents.
$1 Brocaded Silk Ratines 79c
Twenty-seven inches wide, sky, rose, pink and white silk ratines,
prettily brocaded, $1 grades 79 cents.
44-inch $1.50 knobbed white Crepes $1.29
40-inch 25c striped colored Voiles 19c
28-inch 25c imported Tissues, 19 cents
40-inch 29c printed Rice Cloths, 23 cents
Embroidered Crepes & Voiles
Exquisitely soft, sheer and adaptable to the modes of the new
season, the weaving is perfect and the embroidery, done in self
colors, is in a variety of perfectly executed motifs.
36-inch $2 embroidered white Crepes, yard $1.79
36-inch $2.25 embroidered white Crepes, yard $1.98
44-inch $2.50 embroidered white Crepes, yard $2.19
44-inch $2.50 embroidered white Voiles, yard $2.19
45-inch $3.50 embroidered white Voiles, yard $2.98
36-inch $4 embroidered white Crepes, yard $3.39
36-inch $5 embroidered white Crepes, yard $4.29
75c Silk Ratines 59c
Twenty-seven inches wide, in a variety of new shades, regular
75 cent quality for 59 cents.
(Second Floor)
EXTRA !
$1.50
Embroidered
Crepes
$1.39
We bought them to sell as a
special $1.50 grade.
44 inches wide, in a very fine,
smooth weave; white grounds
allover embroidered in the new
tango shades.
One of the prettiest materials
Df the season.
Special, $1.39 yard.
JMONDAY Opens a Sale
of Men's Clothing.
Bigger, Better, Different
From Any Sale Ever
Known in San Antonio.
Monday morning we will inaugurate a sale of
clothing such as has never before been thought of in
San Antonio or in the South, by any store which al-
ways has and always will be characterized by
Reasonable Prices and Assured Quality.
From sheer force of merit, high quality and low
prices, coupled with the Wolfson Warranty of Satis-
factory Service, we have developed one of the most
rapidly increasing clothing businesses in San Antonio.
Clothing which passes every inspection for fine
fabrics, perfect tailoring and prices considerably
lower than is usually thought necessary at which to
mark clothing of similarly high quality.
Clothing marked in plain figures, because "we
have never had any variable prices or clothing which
needed to be disguised by secret prices.
Clothing sold on its merits, and not by over-per-
suasive, smooth salesmanship.
Clothing to fit every man who comes, the tall, the
short, the stout, the lean or the man of regular propor-
tions.
Clothing of the kind one would expect to have if
he ordered them made to measure, for they are tai-
lored by the highest tailoring talent of America.
Our RecordsShow That the Greatest
Number of Suits Are Sold
After Prices Are Reduced
Therefore, to interpret the Wolfson Way in Its
broadest significance,
Monday We Will Reduce
Every Spring Suit
$35 now $27.25
$30 now $24.50 $25 now §19.50
$20 now $16.85 $15 now $12.95
$12.50 now $10.50 $10 now $8.90
The Prices Which Usually Come
Two Months Later
Every reduction is real; it is quite well known that
we handle clothing selling only from $10 to $35, and
each suit retains the original price ticket, marked in plain
figures.
There are no reservations, we include mohairs, blue
serges and fancy mixtures, the choice of any spring suit
in the store at the reductions scheduled above.
iMpd'i Slnrt-Siin Floor)
Some of the
New
Knit Underwear
A new kind of a gauze vest
can be changed from a V
neck to a round neck style by
fastening the shoulder straps
to a button, 25 cents.
Women who have been
asking for the closed crotch
union suits can buy them in
a fine, sheer quality finished
with lace edge at the knee,
$1, and another grade at 50
cents.
"Modesty Panties" for
girls 6 to 12 years of age are
nicely knitted, lace trimmed
and finished with an elastic
band so they will not "crawl"
upwards, 25 cents.
There are also some union
suits for girls of 2 to 10 years,
made knee length and edged
with lace, 50 cents.
(Third Floor)
Among: the
New Laces
Are
Lace flouncings in light,
dainty motifs for spring and
summer dresses and under-
garments, 10 to 27 inches
wide at $1.25 to $2 the yard.
Imitation Irish crochet
with insertions to match, 2 to
3 inches wide, for 25 cents
the yard.
Cream and white allover in
shadow designs are 18 inches
wide and sell at 50 cents to
$1.50 the yard.
(Main Floor)
We Have Some New Skirts
Special at $4.98
They are in a varied assortment of tunic styles, made of striped
crepes, shepherd checks and golf plaids.
Each one is a smart design and we consider them rather a
special quality to sell at $4.98.
Taffeta and Moire Skirts
are $7.50 to $16.50 and the woman who likes black can wear it this
season and know that she is very modish.
■ Pannier, bustle and tunic effects. ,
(Thlnl Floor)
Crepe de Chine Petticoats $5
The material is good and the tailoring well done.
Black, white and an assortment of the shades which are in
harmony with the spring color card.
Finished with pleated flounces; $5. *
(Third Floor)
.50
This is the
"Gaby" Colonial $3
New and distinctive. The pic-
:ure shows the smart lines and
:harming simplicity of design.
An allover patent kid Colonial,
even to the buckle which orna-
ments the high Colonial tongue.
Leather Cuban heel and light
weight, flexible sole.
All sizes and all widths from A
to D, $3.50.
4=Button Oxfords $3
Mat top. patent kid vamp, turn sole and Cuban heel. Four-
button Oxfords are quite favored for morning wear and they
are decidedly sensible for business wear; $3.
Even- woman who admires the .ewest and most fashionable
footwear will appreciate the comprehensive collection which is
brought to her by the service of the Wolfson Way and we are
very glad to halve them compared to the $4, $5 and $6.50 styles
elsewhere.
(Shoe Shop—Main Floor.)
—IIp————MM-—-M
Saul Wolfson Dry Goods Co.
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San Antonio Express. (San Antonio, Tex.), Vol. 49, No. 88, Ed. 1 Sunday, March 29, 1914, newspaper, March 29, 1914; San Antonio, Texas. (https://texashistory.unt.edu/ark:/67531/metapth432517/m1/10/: accessed July 17, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting Abilene Library Consortium.