Refugio County Record (Refugio, Tex.), Vol. 10, No. 21, Ed. 1 Monday, January 13, 1964 Page: 4 of 8
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REFUGIO COUNTY RECORD, Mon., Jan. 13, 1964 Page 4
Refugio County Record
P. 0. Drawer 118 Refugio, Texas 78377
James Gill .......................~.........-................-----........ Publisher
Mona Lisa Gill .............................-........-........-..... Society Editor
Phone LA 6-2551
Published Monday of each week at 606 Commerce Street,
Refugio, Refugio County, Texas.
Second-Class postage naid at Refugio. Texas
NOTICE TO THE PUBLIC: Any erroneous reflection upon the charac-
ter, standing, or reputation of any person, firm, or corporation which
may appear in The Refugio County Record, will gladly be corrected if
it is brought to the attention of the publisher.
ADVERTISING RATES
Classified and Legal Advertising:
3 Cents per word first publication
2 Cents per word each issue thereafter
(Minimum Charge 80 Cents First Week—40 Cents Thereafter)
SUBSCRIPTIONS
$3.00 Per Year in Refugio County ................................ Payable in Advance
$4.00 Per Year Elsewhere in United States ........... Payable in Advance
Want Ads
POSTED NOTICE — All lands in
Refugio County belonging to the
estates of James B. Heard, Bebe
Heard Jacks and James E. Jacks
are posted under the law. No hunt-
ing, camping,; fishing, trapping or
any trespassing permitted. All vio-
lators found on these properties
will be prosecuted. All previous
permits are cancelled.
Francis Heard Billups,
Qyrus L. Heard,
James H. W. Jacks,
Trustees.
TOURNAMENT
Refugio Men’s Bowling Associa-
tion will hold its 3rd Annual City
Tournament February 1 and 2,
February 8 and 9. Entries must
be in by Wednesday mid-night,
January 15, 1964.
Entry blanks are at the Bowl-
A-(Rena or contact Bill Randall.
507 W. Bailey, Refugio, or Leroy
Haertig, c-o Super Pantry, Woods-
boro, Texas.
Santa Fe was the outpost at the i
end of the Mexican route in 1610.
School
Menu
Monday, January 13—
Barbecue Sausage, Candied
Yams, Blackeyed Peas, Hot Rolls,
Butter, Milk.
Tuesday, January 14—
Steak and Gravy, Rice, Green
Beans, Hot Biscuts, Butter, Milk,
Peach Halves.
Wednesday, January 15—
Turkey and Dressing, Giblet
Gravy, English Peas, Cranberry
Sauce, Hot Rolls, Butter, Jelly,
Milk.
Thursday, January 16—
Enchiladas with Chile, Pinto
Beans, Spanish Rice, Green Sal-
ad, Bread1, Crackers, Milk.
Friday, January 17—
Pimento Cheese and Tuna Fish
Sandwiches, WIedge Lettuce with
French Dressing, French Fries,
Catsup, Milk, Fruit Cohbler.
There are 369 bridges in Venice.
Evaluation
The newspaper trade magazine Editor and Publisher this week quotes
comments of three business executives, made in speeches to large groups,
on the value of newspaper advertising in major merchandising fields.
Excerpts from these comments were:
David L. Yunich, president of Macy's New York: "Retailers
must invite -- they must attract people to their stores. The
most powerful way of doing this ... is through advertising
in strong, interesting and widely read newspapers ... The
newspaper is the backbone of the retail advertising structure."
Orville W. Johler, vice president for advertising of the In-
dependent Grocers' Alliance: "Nothing excels newspapers when
it comes to selling merchandise or building a substantia! image
for the company ... No other media that I know of can give
you the cooperation of the dual job of selling merchandise and
building a solid image of your store that comes anywhere near
the newspapers in the towns you serve."
And, Carl (Iron, assistant advertising director of Chevro-
let: "We regard the newspaper as the most local, retail and ur-
gent of the media we use . . . Because newspaper readership
is nearly universal, we know that at the same time we are reach-
ing the mass audience, we are reaching the single, most likely
group of prospects we have - present and satisfied owners..
These comments by advertisers accent the well-known
fact that presenting a diversity of advertising of many products
each day is one of the very real and continuing services of a
newspaper to the public.
Refugio County Record
Movie Time
THIS WEEK
Horror and suspense are dished
out in ample quantity in this Wil-
liam, Castle production in which
Joan Crawford turns in a fine per-
formiance as an emotionally upset
woman who has been released
from a mental institution after
serving 20 years for an axe mjur-
der. Wiith sudh a excellent boxof-
fice potential, especially if the hor-
ror - suspense fans are properly
alerted. Joan Crawford fans
should take care of the other cate-
gories. There is not only one axe
murder in this yam, but four and
and an attempted fifth. Castle
apparently designed his film, for
shocks and thrills and he has
achieved both, even though the
story is somewhat far - fetched,
and, in some instances, complete-
ly illogical. The ending is a real
and complete surprise, which
should compensate for some of the
overly gruesomie episodes in the
earlier parts. Castle d/irected as
well as produced the picture from
a story by Robert Bloch, going all-
out for sensational touches. It’s
not a picture for the youngsters,
but the thrill - seekers should find
it to their tastes. The picture
starts Thursday and runs through
j Saturday at the Rialto,
‘PALM SPRINGS WEEKEND”
Starts Sunday and runs through
Tuesday. Starring Troy Donahue
and Connie Stevens it is about
what happens during the week end
that the college students invade
Florida. With music, romjance,
and lots of comedy it promises en-
tertainment for mpvie going fans
from 9 to 90.
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CpL Offers
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urchase ot a
Dryer
Dealer
Electric
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Political
Announcements
The Refugio County Record is
authorized to announce the candi-
dacy of the following for the re-
spective offices, subject to the ac-
tion of the Democratic Primary of
Saturday, May 2, 1964.
For County Tax Assessor
and Collector:
EDITH BUCKLEY
For County Attorney:
GERALD T. BISSETT
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i
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No need to depend on weather. You can dry clothes faster,
fluffier and fresher than sunshine with a flameless electric
dryer. The purchase price is so much less you can operate «g|
it for years on what you save. See your appli-
ance dealer today and use CPL’s $15
Customer Cash Coupon. Then, with
a new electric dryer, you can dry
better than sunshine any old day.
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# CENTRAL POWER AND LIGHT COMPANY
An-Investor-Owned Business Enterprise
• • f > ; - • ■ ■ ■ ■ _ .. •
Preaching! Music! Singing! Revival!
■i'B. 4 i
At The
Refugio Tabernacle
East Jeter St.
With
REV. C. H. GARRISON
Of Grayburg, Texas
REVIVAL
BEGINS WEDNESDAY, JAN. 15,1964
7:45 P. M.
Services Every Night Through Friday Night
January 24,1964
For All People Of All Faiths
DON’T MISS THESE GREAT DAYS OF REVIVAL
Pastor, R. S. Gill
Phone LA 6-4051
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Refugio County Record (Refugio, Tex.), Vol. 10, No. 21, Ed. 1 Monday, January 13, 1964, newspaper, January 13, 1964; Refugio, Texas. (https://texashistory.unt.edu/ark:/67531/metapth635472/m1/4/: accessed June 23, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting Dennis M. O’Connor Public Library.