The Cuero Record (Cuero, Tex.), Vol. 71, No. 34, Ed. 1 Wednesday, February 10, 1965 Page: 15 of 16
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Sr.
ruptod temporsri!
ran unsuccestifuH
fit* in 1982. m
nawsletter of hit
day. It began:
“At I wa* sayii
to rudely interruj
CELLING AS A CAREER
Salesmen Important
To Economic Complex
By ROGER W. RARSON | force In thin country. The other f
BABSON PARK. Mass. — j 38 percent are engaged in tell-
tVhy do so many people reject | ing materials, services, and
t*j eareer?. advertising to the millions of
SSL T an,d retailed and corporation* that
college undergraduates are ask- mak# up ^ backlo£ of Ae nt.
Fron the
County Agent’s Desk
By Gilbert T. Heideman
•d what they plan to make their
life's work, almost without fail
only the smallest percentage
lion's business.
As in any trade, there are oc-
casional get-rich-quick artists.
menltarwtlln,,. Why dnc. thl. lte:
udOJnhin, .raw, ™ ft. part^'JS
nt the public persist? ’ Idont know ** "al
and last
ing salesmanship demands
getting close to clients and giv-
ing them better service than1
any rival Is willing to provide. |
So, if such high-pressure fel-1
lows are here todav, they are
mg an important job and doing f.Zv ^
it well. Rut these comprise per- tai"ly d? ™ n^Ct ^ true
v,r,n. ■? , 'and great value of salesman-
hnps 2 percent of the total sales ship **Vou wlll ^ flnd slrnl
lar fly-by-nights in Congress, in •
labor unions, and - yes - In the ,
It seems that the old call,
“There's a salesman at the
door!" i* what many people
think of as the only thing sell-
ing represents. Of course there
are door-to-door salesmen do-
John H. Berning
Optometrist
GLASSES FITTED
121 K. Mala Ooera
professions! But you don’t
"down" an entire vocation be-
cause of these unhappy excep-
tions.
Ulnae who look dubiously at
the selling profession are obvl-
JOB
PRINTING
Professional,
Priced-Right
Let us show you
how we can make
your printing most
effective for your
job requirement.
Your friends and customers will give a sec-
ond look to your new print work with us.
We have the latest papers and print faces
for proper persuasive effect.
Cuero Publishing Co.
Publisher Of The Cuero Record
SALLY'S SALLIES
11-14
‘'What you really need, my dear, is a modem foundation.”
ously unaware of the enormous may have to be set at $10 in or
importance of the salesman to
our economic complex. Our
manufacturers have learned
Many people are still making
| application for fish. Among the
latest are C. W. Gaebler, Er-
win Metting, Mrs. Elvira Bun-
tyn, John Pokluda, Carl Schor-
re. S. H. Morrow and Earl
Buenger.
Anyone wanting bass to stock
a farm pond will have to make
application before April 1 this
year in order to receive this
species of fish during 1965. Ap-
plications for sun fish and
channel cat can be made la-
ter. We urge you to make ap-
plication as soon as possible
j though to increase your chan-
ces of receiving them this year.
Pruning
What is the best time of the
year to prune trees? This de-
pends on the reason for prun-
ing.
Deadwood can be removed
from trees at any time without
injuring them. Spring pruning,
however, is recommended when
doing correct i o n a I pruning,
since the wounds heal faster
than at other times of the year.
If your objective is to increase
fruit and bloom set, prune be-
fore the blossoms form in mid-
summer. If, on the other hand,
I you want to decrease the num-
; ber of blossoms, prune before
they bloom after the blossoms
have set.
Pruning trees during early
how to turn out not only all the
military and aerospace mater-
ial we need but also all the con-
sumer products that we can
possibly use. Business is always
afraid of the bogey of overpro-
duction, especially with our ef-
ficient and automated know-
how Here is where the sales-
men come in, creating and sat-
der to ensure a company pro-
fit. But with well - organized j fall tends to reduce plant hard-
sales and promotion programs,! inoss and, in general, is not a ;
mass production may be able good practice.
to drop the price of the product
to as little as $2.
A lazy man would understan-
dably seek a less demanding
job. A salesman must have a
real missionary spirit, with
plenty of honesty, courage, en-
ergy, imagination, and firm-
ness. He must have strong but
Evergreens should not be
sheared in late summer or fall
as the cut ends will not heal ov-
er until spring.
Dead branches can be remov-
ed now.
For information on pruning
contact our office and ask for
a copy of B-977, "Modern Prun-
ing Methods”.
Cotton
The use of chemicals and ma-
chines for cutting production
costs continued to gain favor
with Texas cotton growers in
1964.
A year-end report shows
that despite a drop in the state’s
harvested acreage of cotton in
1964, more acres were treated
with chemicals for weed con-
trol and harvest preparation
than ever before.
The greatest jumpv in chemi-
cal usage was registered by
growers who used pre-emer-
gence and post - emergence
chemicals. They used pre-emer-
gence chemicals on 407.0S4 ac-
res in 1964 compared with 174,•
265 acres in 1963. The number of
acres treated with DSMA (Dis-
odium Methylarsonate) rose
from 99,976 to 273,469 acres in
1964 over 1963.
Number of cotton acres on
which growers used spot oiling
and dalapon for Johnsongrass
control remained stable. Since
cotton acreage was smaller in
1964 the percentage treated was
higher than In 1963. Number of
farms using defoliants or des-
iccants in 1964 increased by
about 4,000. These chemicals
are used to prepare cott o n
fields for harvesting operations.
Rotary equipped tractors con-
tinued to be popular as a mec-
hanical means for weed and
THE CUERO RECORD
IQ ano 20 Vers Ago
from Rprord files...
nor tears AGO
Feb. II, 1955
Mm. A. C. Peterson of Junc-
tion and Rev. Calvin Peterson
of Victoria were guests in tha
Claud Thigpen and J. W. Park-
er home*_______Mr. and Mrs. Par-
ker Ellzey and family of Alloe
were visiting Mrs. Belle Ellzey
and Mies AnnJe Lee Green «...
Mr. and Mrs. Paul Penley of
Point Comfort were Cuero visi-
tor* ........... Mrs. Carrie Sitterle
left for Laurel. Mis*, to visit
Mr. and Mrs. Jimmy Carlton
and family ... Burgess Davis
Jr., Laio Lire and Charles Plac*
ker, Cuero FTA boy*, and their
Instructor, Howard White, went
lo San Antonio to enter lambs
in the Stock Show .......Co. Atty.
Wiley Cheatham was to be guest
sjataker at the Nordhelm C of C
and Agriculture meeting.
TWENTY YEARS AGO
Feb. 11, IMS
M'sg Helen Grander and Ed-
ward Pugh married Feb. 5 at
Kinsley, Kansas ... Father N.
J. Cody officiated .— Mrs. Ho-
mer Blanton went to Tyler to
visit the Buck Taylors ... Mia*
grass control. More than 51.000
were used in 173 different Tex-
as counties during the past
year.
Number at spindle - type
picking machines increased by
about 500 and were used in 86 j
counties. Some 2,000 more strip-'
per-type harvesters were in use
in 1964 than in 1963. They were
used in 191 counties compared '
with 18* counties in 1983.
RsQ
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72 SERVItf
A RfPfilH
, , .<¥■ ..
CALL
CR 5-4622
L H
JOE BARRERA
TV IMisMss
Tel-A-Win Co.
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A I
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INTEREST PAID OR SAVINGS
ACCOUNTS LEFT FOR ONE YEAR.
liam Slatr Sank
Member F.D V.GL
Ufving new needs all along the courteous persistence, plus ro-
way. working hand in glove markable adaptability. He must
with both production and pro- realize that he will often have
motion officials. to face frustrating rireumstan-
How could anyone think that j ees. His work must be planned
such a job is less honorable, less out. often t.nder great pressure,
inspiring, than other occupa-1A successful salesman cannot
tinns Young men with clear be a clock watcher; he will
vision and high ambition should ; wish, in fact, that his working
certainty consider selling as a day were even longer than it is.
most desirable pursuit. There Starter jobs ace numerous:
is, in addition, a special appeal Retail merchandiser, manufac-
in the fact that a salesman's turer’s representative, whole-
earnings will be in direct pro *a|e salesman, specialty sales-
portion to his own hard work man, marketing engineer, and
and his real ability. j product service man. - these
A genuine salesman gets a ; are a few of them. A high-spir-
wallop out of his job because he . ited young fellow will prefer
recognizes that his efforts re- to work on commission, thus
suit in a higher standard of liv-! leaving it up to himself wheth-
In. If only a thousand custo- er he make* $30 a week or
mers buy a prpduet with n o $300 His chances are what he
special sales pressure or adver- i makes them, and he will be
1 tiring. the price of the article ' helping oui economy.
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- BEN FRANKLIN — .
oQGft YOUR VALENTINE HEADQUARTERS
GIFT SUGGESTIONS
"'V' -'.j
Atilt®
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ifc ■ I'
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■ " -■ K ,K
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'•J'U
FOR HER
Hr»rt Xhanrd
Boxed Chocolates...........
....... $1.19
Gift Boxed Jewelry.......
Gift Boxed Smoke Totes.....
.......$1.19
(sift Boxed Billfolds.........
.......$2.98
Gift Boxed Towel Sets.......
.....98c up
Gift Boxed Glassware.......
(iift Boxed Pillow Case Sets ..
Spring Floral Arrangements .
FOR HIM
Sir*
Western Billfolds........... 98c
Western Belts ...................... 89c
Vinyl House Shoes ................. 98e
Jewelry Key Ring................... 79c
Stretch Sox ................. 3/$1.00
Valet Grooming Kit.................98c
Gift Boxed Belts ....... $1.00
Gift Boxed
Cuff Link and Tie Tack Set..........98c
FOR
Valentine
Greeting
Cards
5c to $1.00
— EXTRA SPECIAL-
Cute Little Chocolate Hearts • Decorated
Boxed .
WANT ADS
PHONE CR 5-3131
Gift Boxed
Stationery
49c
FOR GIRLS
Decorated Heart Shape Popa ....... 2/5c
Heart Shape Box Chocolates..........69c
Religious Bracelet...... 79c
Birthstone Rings ............ 49c
Cameo Necklaces....................89c
Kiddie Handbags....................59c
Valentine Plush Toy...............$2.98
FOR BOYS
Small Fry Billfolds...............— 29c
Boy’s Rings 19c
Small Fry Ties ......... 39c
Hobby Kits....... .......... 29c
AMT Car Kite ............ $1.50
Mattel Gun....................... $3.49
Knit Shirts..........................98c
127 E. Main St.
BEN FRANKLIN
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Cuero
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Jennes, Ernest H. The Cuero Record (Cuero, Tex.), Vol. 71, No. 34, Ed. 1 Wednesday, February 10, 1965, newspaper, February 10, 1965; Cuero, Texas. (https://texashistory.unt.edu/ark:/67531/metapth698451/m1/15/: accessed July 17, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; crediting Cuero Public Library.