The Petrolia Enterprise (Petrolia, Tex.), Vol. 20, No. 20, Ed. 1 Thursday, May 14, 1925 Page: 1 of 4
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The Petrolia Enterprise
VOL. XX
PETROLIA, CLAY COUNTY. TEXAS, MAY 14, 1925
No. 20
BASEMENT STORE
Wichita Falls ASWeo|j£*T««t* Wichita Falls
pERKINsTlMBERlAKEXbMmNY
* unincorporated •
BASEMENT STORE
Saturday will be another Big Busy day
In the Basement Store of Perkins-Tim-
berlake Company.
• *’ : ■ “ „ % * A *• , . # * \ • ’ * ’ ; x ' ■ • / v ••
• . ‘ "'■ 'V. i ' . ' . ■ * .S" v*- ‘ • , '• •^ .. *’ ••
4 s • w . ' w., '•
Owing to the lack of Salespeople we were unable to properly
take care of the crowds that come last Saturday. Extra
people have been employed and we will be prepared for you
Saturday—So Come!
Here Are Values That Bring The Crowds
BEAUTIFUL SILK DRESSES
Hundreds of new Models to Select from-These
are samples and are much more than we* are
asking. Salt Saturday in the BASEMENT
STORE
$9.85
Ladies Spring Coats
*
Entire stock on sale $Q.85
Saturday Choice W
Men's Spring Suits
With Two Pairs Pants
the best models-The best fabric a
very unusual showing at $1 Q.50
the extremely low price -L*/
Ladies House
Shoes — Felts
and Satins
All s zcs l5 Colors
Saturday 69c
40 inch Can-
ton Crepe
10 new Spring
Colors yard
$1.69
Childrens Sox
Fancy tops
Pair 15c
“Hope’’ Bleached
Domestic
Saturday yard
15c
Ladies Slippers
Patents, Kids and Tans
150 pairs to select from
Pair $2.95
Men’s Union
Suits
A regular 75c seller
Saturday 45c
Men’s & Boys
Spring Caps
25 dozen new styles
Saturday 75c
Men’s Blue
Work Shirts
Double Stitched
each 50c
Ladies Aprons
Ginghams and Percales
all sizes Saturday 59c
Childrens Dresses
50 dozen to sell Saturday
all sizes—each 95c
40 inch Printed Crepe
Pretty line of new spring colors
Regular 75c seller
♦
Saturday yard 45c
Men’s Khaki Union-Alls
8 oz cloth all sizes
On sale Saturday
$1.89
Death
The Death Angel has visited
our community again and called
one of our moat promising
young ladies, Miss Lillian
Mitchell, daughter of Mr. and
Mrs. R. W. Mitchell. Her going
was a great shock because of it
lieing so sudden, taken sick Fri-
day and died Sunday morning
at an early hour. Funeral ser-
vices were held at River Side
Cemetery at 4 o'clock Monday
nlternoon, conducted by Rev. C.
Nl. Hundley assisted l>v Rev
Clinton L. Bowen. Lillian was
seventeen years and five months
ot age. She had been u consiS-
tant member ot the Baptist
church since she was twelve
years old. Taken in the bloom
of young womanhood, yet she
was ready, what a great conso-
lation. The, family and relatives
have our sincere sympathy.
Ten Years in the
"Home Town” Newspapers
United States Rubber Com-
pany Celebrates Tenth An-
niversary of a Pioneering
Advertising Program
■ In 1915 there were 2,145, ♦><><>
automobiles in this country.
It seemed a tremendous num-
ber.
Some people were already
talking about “the saturation
point” being not far ahead.
But if there were some men
who couldn't see the woods for
the trees, there were others
whose laith never faltered.
It took a lot of vision for
them to see that the true mar-
ket for the automooilc had
hardley been touched.
It took a lot of courage for
them to bank on the ultimate
success o! the automobile in
that market.
They had both.
Back in 1915, the 1 Ini ted
Slates Rubber Company said
“ I lie it nl ful uic *»l the nut -
mobile is not in the leg edit s
but an ay Irmn them.”
It is not hi short i uus on t i» v
streets, but in mile after mile on
eouul rjr t oads "
So bat k in 191b the Uni till
States Rubber Company began
to prepare lor this movement
and to help it.
In 1915-ten years ago—the
first C. S. Tire advertising lie-
gun to appear in the “home
town” papers.
Few people saw these papers
in their true dimension.
Few realized the influence
they had on what the people
thought and did and wore anti
bought. Because few people
realized the place they filled in
the minds and live t»l their renti-
ers. The United Stars Rubber.
Company saw >
As clearly as it saw that the
development of the automobile
would be in the smaller com-
munities' it saw that the people
in these communities would
have to*have tires to meaurc up
to the service and tire to merch-
ants to sell them.
And it saw that in the” home
town" tewphpcrs it had ready
to hand, the medium to help it
put lire merchandising were it
would haft to be in the new era
of the automobile.
So ten years age people began
to read the first l .S.” Advertis-
ing in their“homc town” paper,
over the name of tlieir“liome
town” dealer. They have seen
reading it ever sice.
They have seen these home
dealers develop their little” side
line of tires4* into real business
always with the spport of”U.S 4
Advertising by the United States
Rubber Company, this company
anpounes another long step for-
ward in the perfection of auto-
mobile tires the greatest since
the introduction of the cord it-
self—in its perfected Latex trea-
ted—Wei) Cord Royal Balloon
l ire with the Hat low pressure
tread.
Today there are IGjOOO.UDt)
automobiles in this country.
80 per eedt of them are owned
by men and women on the
farms and in the smaller com-
munities.
W here there was one U. S.
tire dealer in the small towns
then there are hundreds today—
real merchants.
What was only a vision in 19-,
15 has come true in 1025.
Dr. I;. M. Palmer
Dr. Frances F. Palmer
Licensed
Chiropractors
Wo get results
I’houe BvlO Waurikn, Ok,
FARMS FOR SALE
A Mortgage Company offers a number of improved
farms for sale at prices from six dollars per acre
upwards. These farms are located in West Texas,
Oklahoma, Arkansas, Louisana and New Mexico, and
can be handled on a small payment. For particulars
wrre, E. B. Hane Agent, 204 City National Bank
building, Wichita Falls, Texas.
FOR
Oliver & Emerson Imple-
ments, and Hardware
DEES & SON
Byers, Texas
Farmers Union Warehouse
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Grundy, John. The Petrolia Enterprise (Petrolia, Tex.), Vol. 20, No. 20, Ed. 1 Thursday, May 14, 1925, newspaper, May 14, 1925; (https://texashistory.unt.edu/ark:/67531/metapth893761/m1/1/: accessed July 18, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu.; .